AB Check: Payment A/B tests

A/B test payment methods to analyze payment methods performances in checkout.

AB Check helps Shopify merchants evaluate payment method setups using controlled A/B tests in checkout. By comparing variants with real customer traffic, merchants can understand how payment configurations affect conversion rate, AOV, and revenue. Real-time analytics and a built-in kill switch help merchants make informed decisions while reducing risk when changing checkout settings.

• A/B test payment methods directly in Shopify checkout
• Real-time analytics for conversion, AOV, and revenue
• Random traffic splits with consistent cart-based assignment
• Kill switch to instantly disable active checkout experiments
• Multichannel support: in-app chat, website resources and social media engagement