Attributly

Know which ads, UTM links and click IDs bring real orders — first-touch and last-touch attribution.

Attributly shows where your orders really come from, using traffic collected on your own storefront. Every landing page view is saved with its UTM parameters and click IDs, and each order is matched to the first and last touch that brought that visitor in. Break results down by source, medium or campaign, compare both attribution models, and export any report to CSV. Setup takes minutes with no theme code: a Shopify web pixel is created at install. No customer names or emails are collected.

• See which source, medium and campaign bring orders
• Compare first-touch and last-touch attribution
• Captures UTM parameters plus click IDs
• Break the report down by source, medium or campaign
• Export any report to CSV for your own analysis