Disco: AI Offers Platform

Check your attribution data carefully before trusting this app's numbers.

After months of use, I discovered that 100% of our "conversions" were view-through, meaning zero customers actually clicked from a Disco placement to our store. The app was claiming credit for our organic sales because a customer happened to see our product name on another brand's post-purchase page within a 14-day window.

Zero click-throughs. Zero discount code redemptions.

The view-through vs click-through breakdown wasn't even visible in our dashboard by default. I wonder why they hide it... We had to manually enable it to see what was actually happening. This was never disclosed during onboarding.

If you're evaluating this app, I would be very cautious. You may be paying for credit on sales you were already making.

I am a big believer in cooperation and upsell opportunities between D2C brands. I have tried a couple of tools that try to achieve this and co-op is by far the one that has been able to execute this best. Not only is their platform the cleanest and easiest to use, but the network of brands is the best we've seen. As more brands continue to join, their offering will only get better.

So I installed the app just over a week ago and have been able to set everything up and see how analytics rolls in. I can say that I absolutely love the user interface/admin. It's clean and so well designed. I had a few hiccups getting everything properly installed on my site (possibly due to another app that has a popup @ checkout for friend referrals) and the co-op team was super helpful and quick to get it resolved. I also had a hiccup on how pricing was imported into the app and they fixed that quickly for me, too. (customer service/support has been top notch) I love how you are able to define the partners/brands you want to work with so no direct competitors show up on your "thank you" page and I REALLY love how you are able to customize/over-ride the product images imported from shopify to show lifestyle images and/or gifs. I have started to see data roll into the analytics and while I have not had any conversions yet, I love how I am able to see the click-through rate for each specific product. (WOW, one of my products is a clear winner there) I went ahead and opted to buy some impressions to get the ball rolling so I am excited to see how that turns out (still too soon to say cause the added impressions didn't start firing off until yesterday) All in all, I LOVE the idea of this app and am super stoked to see how the next few months go. I am currently only utilizing the cross-sell and up-sell features and may test the offers and survey later. My one and only hesitation atm is that the app *may* be negatively affecting my site speed score. My speed score dropped a bit around the same time I installed the app and I have my developer looking into it. (ALL apps will affect site speed, tho, this is not unique to co-op) ... I just wanted to be as thorough and honest with the review as possible. From the naked eye, just surfing the site, it doesn't feel any slower - it's just the speed score rating that caught my attention. Thanks so much for creating such a dope app to help smaller brands cross-promote with one another! With all the iOS privacy updates, I feel like your timing was perfect.