Shopify Messaging

I've had my store over 13 years and in that time, I've used several top newsletter services, including Mailchimp and Klaviyo. For a one person business, I never really used all the advanced features of those services and they were really expensive and often hard to figure out. I was immediately pleased with Shopify Email for it's ease of use and intuitiveness. It just works so easily with my Shopify store. When I first saw some of the basic templates, I was a little dismayed, but quickly found them easy to customize to a nice, clean design. On top of the ease of use, the low cost has really saved my 1 person shop during a big dip in my niche lately. Wonderful option for those getting started or with a time / money budget. Truly pleased with this app. I hope Shopify continues to give it love. Way to go, Shopify!

To Shopify management,

Please fire the product team whoever developed this ridiculous app. It is completely useless and they're wasting the development resources. The email could only be sent to email subscriber, even for the abandon checkout, abandon cart & abandon product browse. Really? have you guys ever done a simple analysis to find out the percentage of people who ever abandon cart or checkout would subscribe to the email list? No mention a pivotal part of email marketing is to recall & win back churn customers.

No "Opt-In" radio button...?

Why isn't there a signup form with an opt-in radio button? This is a legal requirement in the EU.

It prevents us from growing our mailing list through promotions and competitions.

This is a great free app. Very basic but it works. The only reason why I gave 4 stars is because I would like a function where I can resend an email to customers who has not opened the previous email.

Easy to use and overall effective template builder. IT IS ESSENTIAL THAT ELEMENT PADDING CONTROL IS ADDED, the automatic padding results in little flexibility when trying to achieve certain e-mail designs. Powerful tool when combined with Shopify Flow.

Pretty useless. Custom Liquid Variables like the last order item title cannot be used. So 99% of all marketing automation cases cannot be done. You'll need Klavyo or another app to do this job. Don't know why this app even exists. :-(

After previously using Mail Chimp and Sequno I decided to switch as the integrated platform seemed easier to use. After a few months I realised that none of my scheduled emails were being sent on time (affecting my ROI).

I eventually reached out to Shopify customer support as I was being charged p/email and they weren't being delivered and the advisor said:

"I understand that technically we are creating apps that might help merchants on paying app charges but we understand that the apps or alternative options we offer is not the best option compared to third party apps that focuses on the service they are offer. We offer cheaper prices to lessen the cost."

So if you are focused on saving money, this app may be a good option. If you want a service that is reflective of the cost or need emails to be delivered at specific times - go elsewhere!

I used another tool (brevo) to create an automation for abandonned cart. I left the automation for abandonned cart running in email. I ran a test : put a product to basket, filled in my details and abandonned the cart.
While I did receive an email from Brevo, I did NOT receive an email from the app "email". Nothing in my junk either.
So, this prooves indeed that there is an issue with the delivery of the email with this app.

Simple and effective solution. Needs more in depth analytics and features. Otherwise, it gets the job done very well.

I cannot load the email app to edit my emails in a VERY important workflow. Every time I click the email app or try to edit an email from the workflow, the webpage just hangs. Why is this so poorly implemented when it's such an important feature to this service? You guys really need to improve this, I'm seeing reviews of the same problems from 2020, it's nearly 2024. Fix this.