Reviews (998)

Overall rating
4.9
Counts per rating level
  • 96% of ratings are 5 stars
  • 1% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 2% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this as a reliable all‑in‑one marketing tool for pop‑ups, email, SMS, upsells, sales pop, and product labels. Support is praised as exceptional, 24/7, and hands‑on with setup and customizations. The app is seen as intuitive, highly customizable, and backed by useful templates. Many report higher conversions, fewer abandoned carts, strong ROI, and say the free plan is generous and cost‑effective.

April 15, 2026

AVOID AT ALL COSTS……………..

I was not informed that I needed to upgrade, there was no communication whatsoever. I was then told that simply logging in triggered the upgrade, which is unacceptable.

Customer service via chat was also very poor and unhelpful when trying to resolve the issue. I would strongly recommend using alternative providers.

My Mystery Shirt
United Kingdom
Over 3 years using the app
ONE replied April 17, 2026

Hi My Mystery Shirt Team,

Thank you for taking the time to share your feedback, and we’re truly sorry for the frustration this situation caused.

We’d like to clarify a few points for transparency.

When accounts on legacy free plans exceed usage thresholds, an in-app notification was displayed to inform users that an upgrade will be required. For accounts that exceeded the plan limit but haven't upgraded, we intentionally ensured that active campaigns continued running until the next login, rather than cutting them off immediately from the point at which the usage threshold was exceeded.

We understand that the notice may be easy to miss, and the upgrade alert on your recent login would have felt unexpected, and we completely get why that would be frustrating. However, we hope you also understand that it's not an abnormal practice for an account to be requested to upgrade when it has exceeding the free plan usage.

We also want to acknowledge that your account has been with us for over 3 years on the free plan and that your campaigns have performed well. We truly appreciate your trust during this time.

That said, we’d be happy to explore possible options and offers with you if you would like to continue using the app. Please reach out to us directly at support@one.store, and we’ll assist further.

Warm regards,
The ONE Team

May 3, 2025

Poor customer service. Selected a free basic plan and was still being charged a random amount that was not apart of any plans. Even after uninstalling the app I am still being charged .

barbiedreambox
United States
Almost 3 years using the app
ONE replied May 6, 2025

Thanks for sharing your feedback with us.

It saddens our team to receive the review with false information. Allow me to go through all of your concerns point by point.

1. First of all, you subscribed to our paid plan in February 2024 and the charge went through Shopify monthly invoice. Please note that in order for the charge to be activated and added to your Shopify bill, there must be a manual approval on your Shopify admin which no one has access to except your team. If you don't recall approving the charge, kindly check with your team member again.

Here is how the approval page looks for your reference: https://learn.one.store/8x69tBcb

Please keep in mind that when you subscribe to any paid subscription for app charge through Shopify invoice, you will need to go through the same approval process, not just our app.

Hence, it's untrue that you subscribed to the Free plan and got charged unknowingly when it's clear that the charge has been approved.

2. Secondly, you uninstalled the app on April 13 2025, and your latest subscription cycle started on April 9 2025. App charge on Shopify is a pre-paid subscription and at the time you uninstalled, the charge for the cycle had already started and was added to the invoice by Shopify.

Unfortunately, this is how Shopify adds app charge to a user's invoice and we do not have control over this matter. Again, it's applied to all apps that charge through Shopify. If the app was uninstalled before the cycle started, for sure, you wouldn't receive the charge.

Therefore, it's also untrue that we charged you even after you uninstalled.

3. Lastly, our customer service team doesn't operate on weekends. Hence, when you sent in the enquiry over the weekend, there was a delay in responding to the message by a few hours. Still, when we tried sending an explanation email and multiple follow-ups, there was no reply to us. Would you mind checking your mailbox again and replying to our message please?

Or let us know which email/channel is the most convenient for you so that we can send you another follow-up.

If you have any further questions the app or subscription, kindly contact us at support@one.store and we'd love to work with you to get them all cleared.

Best Regards,
ONE team

September 27, 2024

THIS IS SCAM!!!!!!!! This app advertise free or 9$ and when you login to it, it charge you $29 USD without any trial term and it doesn't work , if you want to send sms you should pay another amount, that means you are paying $29 USD which means $40 CAD (ONE MONTH SHOPIFY SUBSCRIPTION) for nothing because you can send those utomation emails with shopify free too. Also, even the email test didn't work that means you paid $40 CAD for nothing. And when asked about the prices or anything else they told me if you don't like it you can uninstall it.

Lusso
Canada
About 1 month using the app
ONE replied September 30, 2024

Hi Lusso Team,

It saddens our team that you have written such a blatantly misleading review. Allow me to go through all of your concerns point by point.

1. The app listing on the Shopify page indeed shows a $9 base price, but also mentions "upgrade as you grow". This is because a Shopify merchant is going to have very different usage needs based on their size. If a shop has 100 customers vs. 100,000 customers, their usage on our app is going to be very different and as such they will get charged different prices.

2. The way that pricing is advertised on the app page is actually very standard language, please look at the app listings for other apps if you don't believe us.

3. When signing up for our app, we make it very clear on our page what price you will be paying (in your case $29/month) and then on TOP of that, Shopify also has another page where they ask you to confirm the amount that you will be paying, AS WELL AS the dates that the payment is due.

It's confusing to our team how with such clear signage, and confirmations that you needed to provide, that you're still accusing our app of being a scam.

4. Our app has a 10 day free trial, which you received. You installed our app on August 24th, 2024 and the billing cycle did not start till September 4th, 2024. Again, very confusing why you're claiming you did not receive a free trial when you so clearly did.

5. Additionally, yes we do charge separately for SMS because it is an expensive feature to operate. If you look at other SMS apps, they will also charge based on the amount of messages that you're looking to send. We do not force these charges on you, and you only pay those charges if you decide to use the SMS feature and send out messages. If you do not want to use SMS, then you do not pay for it.

6. You had reached out to our support team to complain about not being able to find certain features on our app (which we understand that the learning curve of new platforms can be frustrating). But when our team responded to help you find and operate the features that you were looking for you had stopped responding. Our team prides itself on our support, but it only works if the merchant is actually receptive to our help.

7. Looking through the backend of our system, it looks like the email messages you sent from our system were sent successfully and received delivered callbacks from the inboxes they were going to. So again, very confused about why you're saying the test emails didn't work.

8. Looking through our support interactions, none of our team members said "if you don't like it you can uninstall it". I'm not sure if you're confusing us with another app, but our team did not say this or anything even close to what you're implying. Again, very confused about why you're saying this.

We're very disheartened to see that through all of this, you still decided to leave us a 1-star review instead of actually engaging with our support team.

If you have any questions, we'd love to work with you to generate value for your business but if not we wish you the best of luck with your business.

Best,
ONE Team

May 10, 2024

Stay away from this app at all costs! They're incredibly untrustworthy and manipulative. Without any warning, they suddenly changed their pricing structure for us due to our high usage. Originally, pricing was based on the number of users, but now they've switched the pricing to email basis, which means they can charge us exorbitant amounts without rhyme or reason. They went from a $160 per month to an outrageous $5000 per month. It's beyond ridiculous—it feels like they're playing games with us, knowing that once we're dependent on their app, they can hike up the prices. What's even more concerning is that they seem to treat each store differently (After seeing their performance), with no transparency or fairness. Save yourself the headache and avoid this app like the plague. You'll thank yourself later for not falling into their trap.

Sowears
United States
Almost 2 years using the app
ONE replied May 22, 2024

Thank you for sharing your concerns. We understand your frustration and would like to provide some clarity on the situation.

Over a year ago, we negotiated a custom plan with your team for $160 per month, which included 45,000 subscribers and unlimited email sends after a substantial 75% discount. Recently, under new Sowears marketing leadership, your account experienced significant changes:

1) Subscriber Increase: Your subscriber count surged from 45,000 to over 200,000 within a few days.

2) Email Volume: You sent 10,000,000 emails over a 30-day period, which averages about 7 emails per day per subscriber based on 45,000 subscriber limit, far exceeding the typical usage pattern.

Our automated system flagged and paused your account due to these substantial increases from Sowears 45,000 subscriber limit. This was not a sudden or arbitrary decision but a necessary step to prevent potential spam issues and maintain the integrity of our platform.

Given the new usage levels, we proposed a new pricing plan of $5,000 per month, reflecting the significant increase in both subscriber count and email volume. For context, here are the costs on similar platforms:

Klaviyo: $7,800 per month
Sendlane: $5,500 per month
Yotpo: $5,500 per month

Our pricing remains competitive and is in line with industry standards for the level of service and volume you are now utilizing.

We strive to treat all our customers fairly and transparently. If you have any further questions or wish to discuss your plan in more detail, please feel free to reach out to our support team. We value your business and are here to help you find the best solution for your needs.

Thank you for your understanding.

October 5, 2023

Some great features, and very easy to create emails linking in products and setting promotions. However I've just been told I cannot continue unless I upgrade my subscription to $149 per month! It's obscene for what it does. App uninstalled.

Running Form
United Kingdom
About 2 years using the app
ONE replied December 25, 2024

Dear merchant,

Thanks for your feedback and I would like to address your opinion regarding the pricing plan. Previously, we offered an All-in-ONE package which includes all features in the app such as pop-ups, email, sms, AI sidekick and one-click upsell, that’s why the price is slightly higher compared to single-feature apps.

However, we took your feedback into consideration and understand you might not need to use all functions in the app. Therefore, we developed a new Custom plan structure in which you can select and pay for the needed feature only. The price is much more affordable and suitable for users who wish to use only specific features in the app and not all.

If you are still interested in our app and would like to give it another try, please do not hesitate to reach out to our support team for any assistance. We would love to work with you again.

Best Regards,
ONE Team

November 11, 2024

Worst app, Cheaters they charged me after i cancelled the plan and uninstalled the app and yet they charged my card

Dont use this app beware

ShoesRepublic
Pakistan
About 1 hour using the app
ONE replied December 25, 2024

Thank you for sharing your concerns and my sincere apologies for the inconvenience it has caused.

Upon checking your account, since you’re on our Custom Plan, it would require canceling subscription in the app before uninstallation. Looks like when you uninstalled the app, you hadn't canceled the plan beforehand, therefore, the charge still occurred.

Based on your feedback, we have made the Cancel plan button more visible in the app for our users to deliberately adjust their account’s subscription. And I believe the team also refunded the charge to your account within 24 hours since we received your request. It might take 5-10 days for the amount to appear on your statement.

Should you need further assistance, please do not hesitate to contact us at support@one.store or +1 (415) 4888859.

Best,
ONE Team

January 25, 2024

Unfreindly interface. Once intalled all you get is an intrusive webpage that keeps pushing you to subscribe to a paid subscription. Feels like a scam.

Zoya & Fatima
Pakistan
2 days using the app
ONE replied December 25, 2024

Thank you for sharing your feedback and I would like to address your concerns regarding the subscription prompt.

The Shopify App listing does mention that our free plan is only available for partner stores and developer stores, hence, your store type is ineligible for free plan. However, we do offer a 10 days free trial and if you cancel the subscription before the trial ends, you won’t get charged.

It seems we may have missed the opportunity to assist you, as we didn’t see any record of you reaching out for support. We’re confident we could have addressed your concerns and guided you through the platform as we understand it might be overwhelming getting used to a new software.

If you change your mind, please do not hesitate to contact us at support@one.store or +1 4154888859 and we will be more than happy to assist you with the app setup.

Best,
ONE Team

September 26, 2023

NO PHONE SUPPORT. CUSTOMER SERVICE SUCKS

Twist It Up Comb
United States
43 minutes using the app
June 24, 2023

Terrible app, absolutely useless. Their e-mail hosting provider is not working and support is speaking with you as if it's your fault. Use other e-mail newsletter providers, this is an absolute waste of time and support is clueless.

WILN.com
United Kingdom
10 months using the app
Edited October 4, 2021

Updating my review. First, I was unable to send emails properly. They kept "failing" and I had to go through support everytime I wanted to send one. They were pretty supportive but it's a nuance. Also, I had the app for less than a week and received a message that my account was being suspended because they received 3 spam complaints on one email, that would be .0008% of my subscribers. This was only my 2nd email and I went in to see where the spam complaints could even be placed and there was nowhere to do so.

P.FLWD
United States
4 days using the app
ONE replied October 4, 2021

Dear Merchant, so sorry for the inconvenience. Email Marketing is a very heavily regulated space by the email clients (i.e. GMail, Yahoo, etc). Once you go over a spam compliant threshold your email gets blacklisted.

I looked into your account and you had (3 complaints)/(2380 emails sent)*100 = 0.13% spam compliant rate on your most recent newsletter.

All email marketing platforms including ours gets automatically blocked and thrown into spam box after crossing a threshold. So we try to protect your account by temporarily pausing email sending. For example, here are some major email tools and their thresholds:

MailChimp = 0.01% for spam complaints
ActiveCampaign = 0.01% for spam complaints
Klaviyo = 0.05% for spam complaints
ONE+ = 0.05% for spam complaints

Unfortunately, you had slightly over 0.05% with 0.13% spam compliant rate. Other email platforms will completely ban your account, but we temporarily paused your account to avoid Gmail, Yahoo, and etc completely blacklisting your emails for life.

I know this is completely out of your control and it is ours too because Gmail, Yahoo, and etc take spam complaints seriously. It's a very complex and regulated space because all the abuse that happens around email. It's one of the reasons businesses turn to double opt-in feature to ensure low compliant rate and high deliverability.

Please do message me if you have more questions.

Cheers,
Ann