A/B: Product and Price Testing

walking into a client meeting with a TridentAb chart instead of my personal opinion has changed those conversations entirely. I stopped losing arguments about hero images.

switched over after another testing app broke my theme twice. Trident hasn't touched a thing it wasn't asked to. someone answered my email on a Sunday, which threw me.

honestly expected nothing. The app settled a two-month argument between me and my business partner about the checkout button. she was right. up 9% since.

Swapped between two product photos and let it run for a couple weeks. It clearly told me which one shoppers liked more. The results updated in real time which was nice to watch.

Honestly this thing has been a huge help for our little bussiness. We ran a test on our landing page headline and the winning version bumped our orders up noticably. I was scared it would be all math and confusing but you dont need any statistics background to get it. The charts are colorful and easy to follow too. Would love if it hooked up with more email tools down the road.

As a dev I appreciate that it piggybacks on Shopify's own infrastructure instead of loading a bunch of third party scripts. Ran it through our speed tests and saw basically no difference. Solid engineering.

Been in retail thirty years and never trusted these online gadgets much. This one changed my mind a little. The breakdowns showed me what my customers were clicking and after a few weeks my conversions crept up. The help articles could be written clearer though, took me a while to find answers.

Ok so I have been using this for our clothing store for about a month. We tested different hero images first then moved on to the wording on our buttons and even swapped the layout of the product page around. Every version ran smooth with zero lag on the storefront. My two wishes would be a phone app so I can check results on the go and maybe a cheaper tier for small shops like ours.

Tried it out to test two prices on my best seller and turns out the higher one actually sold better, who knew. The numbers on the dashboard made the whole thing pretty clear for me.

I was worried adding another thing would drag my site down but honestly the load times stayed the same. The reports are laid out in a way I can actually understand and I never touched a single line of code to get a test going. Only thing I'd want is a few more starter templates to pick from.