Matrixify: Data Export Import

Matrixify: Data Export Import

Reviews (1,777)

Overall rating
4.9
Counts per rating level
  • 95% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 2% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants rely on this app to manage large catalogs and complex bulk updates for products, variants, prices, SEO, inventory, tags, and metafields. Many use it for store migrations and ongoing data maintenance across multiple stores, calling it a game changer that “just works.” The dry-run import, flexible exports, and strong documentation and support (including Slack and an AI chatbot) are frequently praised.

November 27, 2019

I have to say this is one of the most essential apps for anyone on Shopify.

Dealing with a CMS, its always important to be able to deal with data in the most accurate and efficient way possible and Excelify accentuates this completely.

My favourite feature.
Where to start, from being able to manipulate my entire product data with one excel import or hands down some of the best customer support, big hands up to Renars who always able to assist me in every request in.

Victoria Beckham
United States
About 1 year using the app
Edited April 21, 2020

This is a fantastic app with many features for importing data. I moved all my data from Magento seamlessly over to my first ever Shopify store. Their website is full of helpful video tutorials to guide the user through the export and import process. That is know how I know these guys make the best migration app on the app store. Although it takes some time to get the hang of, you don't have to be a master at Excel to use this app. And the support from the app developers has been amazing! Good job guys!

Gears Canada
Canada
30 days using the app
ITissible replied April 20, 2020

Hello, Gears Canada!

Thank you so much for your review!
About the Magento migration - thank you for understanding that when migrated data was producing errors, that means that the source data in the Magento system where you migrated from, was missing some important details which are mandatory for Shopify.
Magento is much less strict in validation requirements than Shopify. For example, Magento allows to have customers with invalid e-mail addresses. Shopify checks each and every e-mail to be valid and actually that the mailbox on that mailserver exists. To guarantee you that if you have an e-mail in your customer database, then you will be able to send an e-mail to this customer.
The similar strict validations are for the phone numbers, and other fields.
E.g. you cannot create a Customer or Order in Shopify which has invalid data.

We could, of course, just "assume" default for those cases, like drop the invalid e-mails which were not accepted and tell that all is ok. But then you would miss on the opportunity to fix and improve the data you are migrating. As that is quite usually one of the goals of the migration - to use the chance and improve the data quality.

Thank you for giving us a chance to explain those things and resolve it all for you.

Please, reach us whenever you need anything - there are a lot of things we can do to help you on your path. Sincerely.

Maris
Excelify Founder

Edited August 3, 2019

Import kept identifying my discount codes as products. No option to select what kind of import. Followed directions exactly, downloaded discounts first for formatting, edited, then reuploaded. Created a bunch of "products" that I had to delete. Awful on a time crunch :(

UPDATE: Figured it out, zero thanks to support or documentation. You have to make sure your SHEET is named according to the type of import you're doing, and you have to export as an XLSX file (not plain CSV) in order to capture that information.

Overall good app, but missing some key instructions.

ezpz
United States
About 17 hours using the app
ITissible replied August 3, 2019

Hello, Ezpz!

Thank you for telling that you had trouble to find the explanation on how to use the Excelify.
Although we are trying to explain everything very thoroughly, looks like this time there was some sort of bad coincidence for missing this (totally our fault).

Here is the main "How it works" article and video, which explains the thing about the sheet names in very details: https://excelify.io/how-it-works/

Also, you can find the link to it from the Excelify app - Help section (when you scroll down the main page a bit).

Please, let me explain why it recognized those as Products.
It's because initially, we had this strict requirement that you have to name "all" the sheets to get them imported properly. But customers mostly import the Products, and they kept complaining that they forget to name the sheet as "Products".
So we experimented with the ability to automatically assume the sheet is Products if it doesn't have a recognizable name, AND it has some column names which fit for Products (like Title).
In the case with Discounts - that column Title exists also there, so it matched.

So sincerely sorry that you had to go through this loop of frustration.
And I hear you loud and strong that we have to make it possible for you to choose the type of sheet after you have uploaded your file.
Also, we shouldn't assume anything, to avoid cases like this when you import Discounts as Products, and you have to delete them afterward.

We will work on fixing this.

In Support, we were offline because it's Saturday 8am in the morning now, and you had this issue at 6am our time, and we don't have the 24/7 online chat support just yet.

Also, if you have any issues with the app, please, don't hesitate to contact our Support here: http://excelify.io/contact-us/

And also, inside the Excelify app, there is a section which shows on which improvements we are working right now, and you can submit your proposal for the improvement - which we always reply to and make it work for you sooner or later - one way or another.

Thank you once again, and keep in touch.

Maris
Excelify Founder

October 2, 2018

Was looking to move our wholesale operation to Shopify to join our retail sales. Wholesale customers have multiple addresses for shipping to different stores, and separate billing address, etc. Shopify Basic plan has no way to import multiple addresses per customer. Found Excelify. It handled exactly what i needed to do, import our wholesale customers all of which have multiple addresses. And it did it flawlessly, once you understand the constraints of how Shopify looks at customer uniqueness, etc. On top of this powerful awesome app, was the most awesome support you could want. Thanks Maris!

Dance Paws
United States
5 months using the app
Edited October 17, 2018

Like others have said, it's hard to imagine running a store without Excelify now that we have it. Wow! We sell approximately 1800 different products on our store, www.playitkoi.com. This app literally shaves hours of manual work off of each day.

I can't tell you how many hours I've wasted trying to import and export files via the native CSV import/export function that shopify offers -- mine would insert these strange characters $@%& and screw up thousands of listings at a time. Now, all of that headache is gone. Never again

It's so much easier to bulk edit & update inventory & the features keep getting better every day. Support is also very responsive - answering within hours. 5 stars all around!

Play It Koi
United States
About 1 month using the app
September 5, 2018

I would give this a 10 star if I could. As our home and garden store https://wroughtironhaven.com/ is a large one download/upload updating is essential. We use a lot of metatags to store back end data which can't be done with shopify's normal export. I don't think we could actually run a good quality store without this app. The support is next to none! very helpful always. We have been with them since the beginning and have seen the expanding of more and more options, even allowing updates by variant sku instead of ID or handle. Trust me it's worth the money when you have thousands of skus especially if you are migrating from another platform like we did from x-cart and your suppliers use skus codes for inventory.

Wrought Iron Haven
United States
9 months using the app
November 1, 2019

We use this app regularly (for at least two years running) in the management of our Shopify store...this is the Gold Standard in terms of advanced (and simplified) data importing and exporting above and beyond the packaged offering from Shopify. Their use of the COMMAND option from the API is superb. Support is responsive and honest. www.schedule73parts.us

FOODSERVICE / RESTAURANT EQUIPMENT PARTS - SCHEDULE73PARTS
United States
Over 1 year using the app
April 10, 2026

Easy to use

KC at HOME
United Kingdom
Over 2 years using the app
ITissible replied April 10, 2026

Thank you, a thousand times! ❤️

April 9, 2026

Top und sooo einfach zu handeln

Casa Poli
Switzerland
About 1 year using the app
ITissible replied April 10, 2026

Vielen Dank vom gesamten Team für Ihre fantastische Bewertung! ❤️

April 9, 2026

If you need it, there is nothing better. Any AI understands this ;)

ocanom GmbH & Co. KG
Germany
About 2 months using the app
ITissible replied April 10, 2026

Haha, good one! 🤣 Thank you for those nice words - you inspired our whole team with this review! ❤️