Reviews (5,539)

Overall rating
4.5
Counts per rating level
  • 75% of ratings are 5 stars
  • 9% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 12% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants say this app is highly useful for launching and growing stores. It’s described as easy to install, with quick, reliable syncing to Google Merchant Center, Ads, Analytics, and YouTube—even for large catalogs. Many highlight time saved on feed management and ad setup, better visibility and organic traffic, and clearer performance tracking. Some report strong results when pairing it with Google AI and Shopify Sidekick.

April 14, 2026

I had problem with Google App but it was due to shipping app but all good now

Denny Furniture
United Kingdom
Over 2 years using the app
October 23, 2025

Zero Stars for this app! I have been talking to google support person, Kate for weeks now and my account has been suspended because I changed my url domain name. my store has been online for over a year and all they say they need is my drivers license for verification. I have taken the pictures at least 5-6 times and sent to Kate for review, Finally she said this one will do and get approved. Then I look and there is all of these other issues and she said that they will disappear after I am accepted again. Immediately after submitting my drivers license upon Kate's approval I am denied again. This app is a bunch of crap and will get your store kicked off of google and as far as I'm concerned google is nothing but a headache and LIES! They LIE TO YOU ABOUT EVERYTHING! Good luck with your store, because over a year and endless hours of hard work and no sleep has gone gone the drain. My store is over because of google.

True Colour Beauty
United States
About 1 year using the app
October 20, 2025

The Google & YouTube app for Shopify is easy to connect and helps sync products smoothly to Google Merchant Center. However, it would be helpful if the setup process and currency sync between regions were clearer to avoid confusion with local currencies and approval issues. Overall, a great tool for expanding visibility across Google Shopping and YouTube.

BORN2DRIFT LTD.
United Kingdom
14 days using the app
October 14, 2025

Great options for content creators to also sell some products. Integration is mostly smooth, just have to check through the messages and fix issues. Easy once you get the flow of the exchange between Shopify and Google. Great option.

ShapeshifterDNA's Shop
United States
10 months using the app
October 3, 2025

The Google Merchant app is fantastic for exposing our complete catalog to audience searches. Initially, it felt a little challenging to set up, but once it was done, the process became very smooth. The integration with the app is simple and straightforward. This also helps us place ads on Google as well. We are really happy with the app. Thank you, Google!

TARA MINI
India
3 months using the app
September 2, 2025

Video doesn't work - you can add one product image, but the themes all require multiple images!

Känna
United Kingdom
About 2 months using the app
Google LLC replied October 6, 2025

Hi - I'm not sure if you're talking about adding product images via product sync, or using the Google Product Studio feature. You are able to add additional item images to your Shopify products and we will sync ALL of those images to Google as well. This is the Products > Media part of Shopify, and it gets sent to Google as Image and Additional Images.
I wasn't able to find any tickets or support requests before this review, so I'd recommend you contact our support team with your issue since I wasn't able to figure out which aspect of the app wasn't working for you.

August 29, 2025

Impossible to get any advice from Google support. They don't answer but only copy and paste their scripts. The nicest answer was that it was too complicated to help solving the problems in the Merchant Centre. Could not tell me WHAT misrepresentation caused the suspension due to privacy rules (???????)

Crystals2Collect
Australia
Over 1 year using the app
August 13, 2025

I've been getting error messages saying that my products are depreciated on Google Shop as they are missing certain values. Apparently this app does not fully sync with the metafields already built into Shopify. The only way I could find to do this was to manually input the metafields for each variant; and I have over 2000 products in my store. When I contacted their support, they never directly answered my questions and instead offered solutions to problems I didn't bring up. This app seems more geared towards businesses with less than 100 products in their store and their customer support is awful.

National Running Center
United States
Almost 3 years using the app
August 11, 2025

My main gripe with this app is the lack of server-side tracking, it's 2025 people! This limitation isn’t clearly communicated, and many users likely aren’t aware of it. For an app of this size and importance, the decision to exclude server-side tracking feels like a significant design oversight. While I’ll have to create a custom solution for my own events anyway, it’s disappointing to see Google take such a limited approach on this front.

Cheers,
Aldert

For Youth
Singapore
11 months using the app
August 5, 2025

Really poor support and guidance. Seemingly lost all connection to google analytics and cannot find anywhere in the app to add it back in!

VELTUFF® UK
United Kingdom
About 4 years using the app
Google LLC replied August 13, 2025

Hi! I couldn't find a case or support ticket submitted to us linked to either of your merchant center accounts. Can you please contact support at https://support.google.com/merchants/contact/shopify_3p_support_app

You can also submit support tickets directly from the app in the menu by selecting Contact Support.