Smile: Loyalty Program Rewards

Smile: Loyalty Program Rewards

Reviews (4,650)

Overall rating
4.9
Counts per rating level
  • 91% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this loyalty app as easy to set up, no‑code, and intuitive for staff and customers. Many report better repeat purchases and retention through points, VIP tiers, referrals, and flexible rewards like shipping discounts and collection‑specific offers. The free plan is praised as generous for small businesses. Long‑time merchants call it reliable across online and POS, with fast, friendly support that helps with complex configurations and store‑specific issues.

February 4, 2025

So far so good, we installed it yesterday morning, by yesterday afternoon we were very comfortable with it. The app is easy enough to use and feels like Shopify which is handy and we can change it enough to feel like it's part of our site.

I had a question about whether I can assign points to previous customers, so if I had someone who had placed four orders in the past can I reward them by giving them X points if they sign up to the scheme - which would in turn entice more people to sign up - and I didn't have time to engage with the live chat so just left my message and email address and shortly after a real person emailed me back with the step by step solution to my query which is pretty good going in my experience - plus it worked which is the main thing :)

The Chiswick Gift Company
United Kingdom
3 days using the app
Smile.io replied February 6, 2025

Thank you so much for taking the time to leave this review! We really appreciate it 💖

Don't hesitate to reach out if you have any questions.

Smile Team ✨

January 23, 2025

We've been using Smile for years, and it just gets better and better. I recently had an issue with customer logins after we switched to Shopify's new customer accounts, and a Smile rep, Shelby, responded quickly and explained how to fix it. She followed up later in the day to make sure the problem was resolved, which I really appreciated.

N101 Nutrition
United States
About 8 years using the app
Smile.io replied January 25, 2025

Thank you for your review - we really appreciate it!

January 22, 2025

I have only just started using the app but so far I have had good feedback (have not announced my rewards program widely altough it is active on my site.) Customer service has been fast and very good so far. Really happy I went with Smile instead of a more expensive app, it has everything I need at this early stage.

Atlantic Soap Co. ®
United States
7 days using the app
January 22, 2025

I wanted to test it out, but it was a little more complex than my website required, so I uninstalled it (within minutes), not knowing I had already been charged. I contacted the team, who explained that while the charges are non-refundable, they'd make a one-time exception for me. As a small business owner, every penny counts, so I appreciate this.

TallGirlSlay
United States
About 4 hours using the app
Smile.io replied January 25, 2025

Thank you so much for taking the time to leave this review! We really appreciate it 💖

January 21, 2025

Unacceptable Customer Service and Unfair Subscription Policy

I am extremely disappointed with the customer service provided by this company. They offer only chat and email support, both of which take hours to receive a response—completely unacceptable for a paid service.

What’s even more frustrating is their unfair subscription policy. I paid $50 for a monthly subscription, and after realizing the app didn’t meet my expectations, I canceled the subscription within an hour to avoid being charged for the next cycle. To my surprise, all the paid features were immediately revoked, and I was denied access to the app for the remaining 29 days—despite having already paid for the full month!

To make matters worse, Shelby, who appears to be in customer service, seems completely uninterested in providing any real assistance. Why have someone in customer service if they are not willing to do their job? Her lack of concern and unwillingness to help only adds to the frustration of dealing with this company.

This practice is unacceptable and misleading. I PAID FOR THE MONTH and should be entitled to use the service for the entire duration, regardless of when I choose to cancel.

I expect a resolution to this issue immediately.

Shabella
United States
About 13 hours using the app
Smile.io replied January 23, 2025

Thank you for your feedback here. Someone has reached out to you and we'd love to work together to make sure your experience is as positive as it can be!

January 20, 2025

We had a few questions about how the app works, during setup and support was great about getting back to us with informational answers. We're just getting started but excited about the possible ways to configure our particular loyalty program because smile.io makes it possible with all of its detailed options.

Fabric Depot
United States
6 days using the app
Smile.io replied January 22, 2025

Thank you so much for taking the time to leave this review! We really appreciate it 💖

Don't hesitate to reach out if you have any questions.

Smile Team ✨

January 20, 2025

Overall I really like the app and the staff are very responsive by email and even jumped on a 30min call to explain some things.

It has taken us sometime to understand everything this app can do. The rewards are very straight forward and work well. We are just implementing the VIP system which has a slight limitation for us. We are a winery and want to limit the VIP section to our members but I don't think we are able to do that.

Our customers are happily using their rewards!

Halleck Vineyard
United States
11 months using the app
Smile.io replied January 22, 2025

Thank you so much for taking the time to leave this review! We really appreciate it 💖

Don't hesitate to reach out if you have any questions.

Smile Team ✨

January 16, 2025

Smile Rewards program is a game changer! We have been using them for over 4 years and we have never had any issues with Smile. Their customer service team goes above and beyond on any help you may need. Seriously do not hesitate to add this amazing app!

Grotto Treasures
United States
Over 4 years using the app
Smile.io replied January 18, 2025

Thank you for your kind words! We are so happy to hear that you'd highly recommend us - we look forward to watching your program thrive!

January 16, 2025

Overall it's a good app. I like the ability to choose the way rewards are earned and spent so that it can be catered best for my company. Every time I have needed to contact support for help I have been able to get the help I needed quickly and professionally.

Sage Den
United States
About 2 years using the app
Smile.io replied January 17, 2025

Thank you so much for taking the time to leave this review 💖 It was a pleasure assisting you!

Lisa - Smile Team✨

January 10, 2025

Been using this app for over a year and not only is it super easy to use and accurate, the customer service is TOP NOTCH! Smile.io is the only reward system I will recommend. Great job Smile.io Team!

Better Bushcraft
United States
11 months using the app
Smile.io replied January 12, 2025

Thank you so much for taking the time to leave this review! We really appreciate it 💖

Don't hesitate to reach out if you have any questions.

Smile Team ✨