Reviews (3,197)

Overall rating
4.7
Counts per rating level
  • 89% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

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Merchants describe this as a user-friendly, intuitive email and SMS marketing tool that’s less overwhelming than some alternatives. They highlight easy-to-build automations, solid templates, strong Shopify integration, and helpful segmentation and analytics that drive significant revenue. Pricing is seen as fair and scalable, and many praise fast, knowledgeable support with migrations, domain setup, and troubleshooting, making it popular with small and growing businesses.

February 12, 2020

So easy to use and navigate. We love the look we've been able to achieve for our email campaigns. Excited to explore more.

Hippypotamus
United States
About 24 hours using the app
February 20, 2020

Terrible customer service and features that aren't on par with their competitors. For example, you can't segment based on opens of an email automation, only based on email campaigns. Really big pain if you are trying to be super targeted! Customer service almost never has a response other than, "I'll suggest that to our developers" and rarely has a good work around for the lack of features. Not worth paying for. I'm switching to another provider as soon as I can.

Jackalo
United States
11 months using the app
Edited February 24, 2020

I read quite a few reviews on different email marketing apps and eventually decided to give Omnisend a try. It was relatively easy even for me, and I'm not super tech savvy when it comes to email campaigns. The templates are a godsend, and it's easy to upload graphics and send to customers in just a few minutes. I'm still using the free version but am thinking of upgrading. I'd recommend this to other business owners.

RA Egyptian Skincare
United States
2 months using the app
February 27, 2020

I started a year ago with Omnisend and ultimately left because of cost. Then i went and tried several others, and none were as effective. So here I am back with omnisend, and here i'll stay.

Waterjet Knives
United States
7 months using the app
March 3, 2020

Great app! It's easy to use and really self explanatory. We are using it for the website www.snushus.ch

snushus.ch
Switzerland
23 days using the app
March 10, 2020

Just switched over from a very widely used mail system and so far so good. There's a wizard that made the migration from the other platform nice and easy, although it took me a bit to figure out how to move the tags better.

I chose Omnisend because I think it has a lot of tools and I have managed to work through a few of them so far like welcome automation series and my first email campaign goes out shortly. Still lots of tools to explore - little bits here and there that I think would make it easier to use, but nothing is perfect perfect and customer services on the chat is helpful and tries their best to provide work arounds.

Highly recommended!

Stacy Chan Limited
United Kingdom
7 days using the app
March 10, 2020

I switched from one of the biggest and well-known platforms to Omnisend and I still do the same stuff as with the other app but at half the price. There are a few minor features that I'm missing, but they compensate that with other features I didn't know I needed until I used them. Well done!

Funky Moose Records
Canada
30 days using the app
March 12, 2020

Moved to this from Mailchimp. The flows are easy to setup, and to me are the highlight of the Omnisend App. The templates are very retail focused...too much so for us, as we do not want a product photo in the app. The sizes for logo etc...are quite limiting as well. We work around it by using the manual one, which is a bit of work.

Fat Bass Tone
United States
3 months using the app
March 13, 2020

Transferred to Omnisend from MailChimp and have been very impressed. The segmentation you are able to do is great and has increased the open rates and sales with our email list. The biggest improvement over MailChimp has been the look and feel you are able to achieve with ease when designing your emails, currently only on a standard profile, but definitely thinking about moving up to PRO in the near future. Great work Omnisend, keep it up!

Roy's Boys
United Kingdom
About 2 months using the app
March 19, 2020

Wonderful app and great service. Easy to customize and make email flows. Customer service is also very helpful. Highly recommend if your looking for a simple and efficient email marketing app!

Game Plan Experts
United States
About 1 month using the app