Reviews (3,192)

Overall rating
4.7
Counts per rating level
  • 89% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this as easy to use, with an intuitive interface for designing emails, forms, and automated campaigns. Many highlight strong value versus competitors, praising clear pricing and a helpful free tier. Automations and SMS reliably drive revenue, supported by solid analytics. Merchants report seamless Shopify integration and smooth migrations from other platforms, and frequently commend fast, knowledgeable 24/7 support for technical setup and troubleshooting.

July 10, 2023

I have been using Omnisend for a couple of years now. It was a mistake not to leave a review earlier because I am extremely satisfied with this app. It is really easy to use, and now they have a new feature to clean up bad emails. The customer service at Omnisend is the best. I have never encountered any issues, and Baarath always responds promptly to my inquiries or provides clear instructions when I come across any problems. All I can say is that I highly recommend this app for campaigns, emails, capturing emails, and more.

Origin Colombia
Canada
About 2 years using the app
Edited January 25, 2025

In the bang for the buck department, Omnisend is awesome. Great features, easy to use interface, and small-company service.

Our account manager Kristen always provides actual useful ideas instead of patting themselves on the back how great they're doing, which is what i've seen with other email apps. I feel like she's on my internal marketing team.

Their tutorials are actually *easy* to find which seems rare and if you can't figure it out, their support team is fast and efficient (had a complicated issue that Mattias fixed for me in like 2 minutes).

Fair Indigo
United States
Over 5 years using the app
Omnisend replied January 27, 2025

Now that’s the kind of ‘bang for the buck’ we love to hear about! 🎯 We’re so glad you’re enjoying the features, ease of use, and the personalized support from Kristen and Mattias. We believe great service means offering real value — no fluff, just solid solutions. And hey, we're thrilled you found our tutorials easy to track down (we know the struggle is real with that sometimes). If you ever need more ideas or a quick fix, you know where to find us!

July 20, 2023

Since using Omnisend for marketing my new online store i have found the app to be absolutely brilliant! It is very easy to use (although I am still learning) and very easy to navigate the different automations available to make the day to day running of my business less stressful! Their customer service is excellent! I had a domain sender issue that Karina & Olesia took care off speedily via their online chat service! THANK YOU KARINA & OLESIA - Your assistance was greatly appreciated! This app comes highly recommended for ease of use / functionality / customer service and being a great tool to upscale your business.

Luv Alwayz
United Kingdom
2 months using the app
Omnisend replied July 21, 2023

Thank you for the glowing review! We're thrilled that Omnisend has been awesome for marketing your online store. Our team, especially Karine & Olesia, is here to provide excellent customer service. We appreciate your recommendation and look forward to continuing to support your business's growth. If you need any more assistance, just reach out. Thanks again!

Edited July 11, 2023

I just receive amazing customer from Olesia at Omnisend and I'm super impressed with her knowledge, courteousness and patience.

She walked me step-by-step through the set up and troubleshooting of a form and follow up sequences until everything tested 100% correctly.

As far as the app itself goes, it's been a very pleasant experience up to this point. I can tell everything was thought out thoroughly and it's very intuitive.

Keep up the good work, Omnisend!

UPDATE: Thank you for the reply to my original review! You rock.

I just wanted to mention that I just received incredibly helpful support from Karine as well! She was amazing. Thank you!

Bojo Tools
United States
11 days using the app
Omnisend replied July 7, 2023

Hey there!

We couldn't help but crack a smile when we read your glowing review! We're thrilled to see that you were super impressed by the service you recieved from our Support team, we'll make sure to give Olesia a high-five for a job well done!

We're glad to have you as part of our Omnisend family, and we promise to keep up the good work. If you ever need assistance, tips, or even more jokes to brighten your day, you know where to find us!

July 11, 2023

I recently signed up for Omnisend after being frustrated with Klaviyo. Now, I'm not throwing shade, but as a novice and not tech-savvy, the learning curve for Kalviyo was just too steep for me. Since on Omnisend, I've created email campaigns, segments, several forms, and a few automation, YAY! Their customer service is also great. I recently worked with Agustin and Luiz who helped me create a particular automation that was challenging for me. Best of all, as a small business owner with a budding email list, and trying to keep my costs down, the pricing structure fits my pocketbook. I will definitely recommend Omnisend to small business owners.

The Cheesecake Boutique
United States
About 1 month using the app
Edited July 3, 2024

Careful when useing Omnisend Facebook Custom Audiences !!! Somehow the connection betwen Omnisend and your Facebook Ads Account suddently gets deleted every few weeks. Like this you will end up with facebook eating up your daily budget for some advertising campaigns not targeting the audiences you created via Omnisend. You will not notice that the integration is not working and you don't get any notification about this error. Imagine how much money you can waste if you don't notice this. It happened now for more than 3 times over the last few months. Also every time this conection gets deleted you will need to recreate your facebook audiences which is also time consumeing.
I wrote Omnisend 3 times about this and still no fix !

Magazin Romanesc "Hermannstadt"
Germany
About 5 years using the app
Omnisend replied May 15, 2023

Hello there,

Thank you for sharing your feedback and bringing this issue to our attention. We sincerely apologize for the inconvenience and frustration you've experienced with the Facebook Custom Audiences integration.

We have checked our records and do not see any open tickets related to this specific issue. A senior representative has reached out to you to get more details and understand the situation better. Please respond to their email at your earliest convenience so we can work towards a resolution.

We appreciate your patience and cooperation as we address this matter. If you have any further concerns or need additional assistance, please feel free to reach out to us.

July 12, 2023

I've tried some other email marketing tools, especially the ones that are automatically available in a Shopify account, but most of them were too hard to understand and get used to. I settled on Omnisend, since I had a professional recommendation, and it's super easy to use. Unfortunately, there are some features that cannot be customised, such as automatic response emails that are part of the system and not necessarily part of your own automations. But other than that, I have no complaints! The customer support, which is a BIG selling point to me, is fantastic! I was lucky enough to be helped by Salma, who was quick to respond and really gave me reassuring responses and helpful resources. She was honest about the point mentioned above, and I really appreciated that. I can definitely recommend this app based on convenience, ease of use, easy integration, and excellent customer support.

VRVE
Australia
4 days using the app
Omnisend replied July 17, 2023

Howdy and thank you for the kind words about Omnisend! We're thrilled to hear you chose our platform and loved it!

We're so glad our customer support, especially Salma, wowed you. We'll make sure she gets a gold star for being quick, honest, and helpful. Support is something take pride in, therefore rest assured, you'll get the same level of assistanse whenever you're in need.

We apologize for the automated messages customisation limitations. This is something we'll take seriously and make sure to improve in the future.

Thanks for the glowing review, it made our day. We'll keep up the good work and continue to serve you with a smile.

If you need anything else, give us a shout. We're here to help and make your email marketing journey a breeze!

Cheers!

Edited January 30, 2025

So far, excellent. I'm not particularly techie, especially when it comes to email campaigns but I am managing to get set up. The platform is full of useful features and the customer service is second to none. Shout out to Agustin, who willingly helped me through an issue that had most likely been caused by me in the first place. Looking forward to getting more granular with a personalised approach which Ominsend is clearly capable of. Thank you, Agustin and the team.
March 23: Additional shout out to Matija who was super quick on a technical query which was handled swiftly and thoroughly. Importantly the instructions given were easy for me to understand too - after spending so much time researching various campaign platforms - now I am thinking, why would you not choose Omnisend
As of 2025, I am still an advocate of Omnisends intuitive platform with fantastic customer service - thank you Omnisend

Sian Phillips Coaching
United Kingdom
Almost 2 years using the app
Omnisend replied February 3, 2025

Wow — this is the kind of feedback that makes our day! 🎉 We love hearing that Omnisend is making email marketing feel manageable (even for the ‘not particularly techie’ among us 😉). And your 2025 update? That’s the cherry on top! 🍒 Thanks for being an advocate for Omnisend — we’re excited to keep supporting your success!

Edited November 19, 2024

Unfortunately, after being a subscriber for over 8 years, I am forced to give this application a negative review. As a long-term customer, I expect more from this service. The application, unfortunately, has begun to disregard customer loyalty and implement strange policies and techniques that harm the customer's website. Due to a questionable rating from an unknown website, the application has permanently closed my account and blocked my messaging, claiming that I was sending spam. Ironically, the application itself collected the subscriber lists for the mailing list and is responsible for all emails sent. This means that if there is any suspicion of spamming or collecting subscribers improperly, the application itself is the cause (of course, a representative from the application will deny this, but it is the truth). I contacted reputable and well-known websites to evaluate the status of my domain (Shopify, GoDaddy, Cisco reputation check) and they confirmed that there is no problem with the website and they do not know what this website used by the application as a reference (spamhause) is. I have been a customer and subscriber to the application since 2016, which is more than 8 years, and I pay around $250 to $350 or more per month. However, it seems that the application has changed in terms of management or policy, unfortunately, for the worse. Now, after paying for a full package worth $250, my account was blocked after only 3 days of subscription. Strangely, the application refuses to refund the subscription fee. Unfortunately, the application has lost the loyalty of a customer for over 8 years and has received a negative review. I do not recommend this application to anyone and I will do so based on my work in the field of Shopify website development.

Dxfforcnc
United Kingdom
Almost 8 years using the app
Omnisend replied November 21, 2024

Thank you for taking the time to share your feedback. We’re genuinely sorry to hear about your dissatisfaction, especially as a long-term customer of over eight years. We deeply value the trust you’ve placed in us, and it’s disheartening to learn about your disappointment.

To clarify, your account suspension was due to your domain being listed on Spamhaus, a globally respected authority in spam prevention. This listing indicates potential issues with subscriber list acquisition or non-compliant practices. To ensure the highest email deliverability rates and protect the integrity of our platform, we are unable to allow sending from accounts associated with domains flagged by Spamhaus.

We understand this can be frustrating and want to assist you in resolving the matter. We’ve previously shared guidance on how to address this listing, as delisting is a critical step for reactivating your account.

Regarding your subscription fee, while we understand your perspective, our terms state that refunds are not provided in cases involving policy violations, including issues related to spam or improper subscriber list management.

We’re truly sorry that this experience has impacted your perception of our service. Your loyalty over the years means a great deal to us, and we’d be happy to support you through the delisting process or address any additional questions you may have.

Edited May 23, 2025

Update: Customer Service is great. But my review with pricing still stands. This is a great subscription to have for your store. But it comes with a huge price tag. For a small amount of contacts, the price has come to be over $150 USD a month.

PRAYING RABBIT
United States
Over 7 years using the app
Omnisend replied May 20, 2021

Thanks for sharing your feedback! We totally understand that pricing is an important factor, and we appreciate you bringing this up. Our senior support specialist has already reached out to you with a more cost-effective plan that better aligns with your needs. We’ve also shared some helpful advice on managing your inactive contacts—by focusing on engaged subscribers, your costs could be even lower!

We’d love the opportunity to work with you to ensure you’re getting the best value from our service. If you have any questions or need further assistance, we’re here to help!