Smile: Loyalty Program Rewards

Smile: Loyalty Program Rewards

Reviews (4,650)

Overall rating
4.9
Counts per rating level
  • 91% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this loyalty app as easy to set up, no‑code, and intuitive for staff and customers. Many report better repeat purchases and retention through points, VIP tiers, referrals, and flexible rewards like shipping discounts and collection‑specific offers. The free plan is praised as generous for small businesses. Long‑time merchants call it reliable across online and POS, with fast, friendly support that helps with complex configurations and store‑specific issues.

August 17, 2025

Smile.io has been an excellent addition to our Shopify store. The app is intuitive, reliable, and has helped us create a rewarding experience for our customers. The support team is fantastic—always quick to respond, friendly, and genuinely helpful. I truly appreciate the personal touch and professionalism. Highly recommended!”

GREEN LIFE CYPRUS
Cyprus
Almost 3 years using the app
Smile.io replied August 19, 2025

Thank you for taking the time to share your review! We're always happy to help 😍

- Smile Team

August 8, 2025

Customers support is great.
The app is a bit complex to use for some clients (to get their points)
Generally speaking very happy apart that
And it's a great way to have clients coming back. Much better than giving immediate discounts

eOil.co.za
South Africa
Over 3 years using the app
Smile.io replied August 11, 2025

Thank you for sharing your review! We love that you're seeing the value in using our app on your store to encourage customer retention 😍

- Smile Team

August 7, 2025

After reviewing carefully several loyalty program apps, Smile appeared to be the best one for our Shopify store needs. Plenty of options to customize the program and adapt it to our brand, business activity and audience. Sophisticated features but simple to setup and use. No coding or computer knowledge needed. And their customer support is just 5-star service! No silly Ai, but real agents who care. Erin and Lisa have been amazingly patient with us and very helpful. We definitely recommend this app and their staff support.

jeanpierreklifa.com
United States
28 days using the app
Smile.io replied August 11, 2025

Thank you for sharing such a thoughtful review! We love that you're seeing the value in using our app on your store, and our team is always happy to help 😍

- Smile Team

August 8, 2025

The team at smile go above and beyond in ensuring you are happy with your set up.

Shelby and Erin have been amazing over the support chat with any questions or issues we came across when intergrating with other softwares - which was super easy to navigate through with the directions from the team.

David has also been a great help, once we installed the app he arranged a google meet to go through all the details we needed and shared with us reccomendations based on our store and targets.

I highly recommend using the app it is really simple to manage and the team are on hand always to help with any questions you have.

Slush Direct
United Kingdom
7 days using the app
Smile.io replied August 11, 2025

Thank you for taking the time to share such a thorough and thoughtful review! We love that you're seeing the value in using our app on your store and have been having a great experience with our team. 😍

- Smile Team

August 6, 2025

This app works pretty great. The only complaint that I have is that the starter plan has a really low maximum number of monthly orders, only being 500, but I love it besides that.
Also, Shelby - the person I talked to for getting help - was so nice and helpful!
It's also a great app if you use Klaviyo :)

Okey Dokeys
United States
4 months using the app
Smile.io replied August 7, 2025

Thank you so much for your review! Our Support Team have reached out to see if there is anything else we can assist you with :)

July 31, 2025

We’ve used Smile.io since 2018 to manage our influencer rewards, and it’s been rock solid.

The platform is reliable, easy to use, and their customer support is always fast and helpful.

A great long-term partner for loyalty and rewards.

/Thomas

Brandheroes
Denmark
Over 7 years using the app
Smile.io replied August 3, 2025

We really appreciate your kind review 💖

Don't hesitate to reach out in the future if you need anything else!

- Smile Team ✨

July 31, 2025

The customer service is absolutely FANTASTIC! Special thanks to Lisa and Andrea for their kind patience in answering my many questions.

I'm giving 4 stars because the starter (paid) plan could offer more "rewards" than it does currently. Also, the interface/navigation is very frustrating. Certain things like the widget are edited via two seprate sections, which can be a nightmare if you're still familiarising yourself with the setup........And there's so many additional options/settings available and you don't know your plan is not entitled to them until you start clicking and try activating them. That, is very frustrating as a user.

THEBLACKWARDROBE.COM
United Kingdom
6 days using the app
July 29, 2025

overall the app is great. It's working well for us and our customers. I do wish there were some language about gift card purchases and that points are not earned on those purchases. That issue comes up often for us..

Red Stick Spice Company
United States
Almost 5 years using the app
Smile.io replied August 3, 2025

Thank you for taking the time to leave such a kind review and for providing us with valuable feedback! We truly appreciate it. Your feedback has been noted and will be added to our list of improvements. We will be sure to keep you updated on any developments. Thank you once again for your support!

Smile Team ✨

July 25, 2025

We've used Smile for years and are looking for ways to optimize. I reached out to support with multiple questions, and they were very able to help me with all of them, which isn't always the case. I appreciate the quick and thorough responses from their support team.

Doc's Diesel
United States
Over 3 years using the app
Smile.io replied July 25, 2025

Thank you so much for taking the time to leave this review 💖 It was a pleasure assisting you!

Lisa - Smile Team✨

July 20, 2025

This app is SO worth it. We recently switched our POS to Shopify and our in store customers are loving the new rewards so much more than our old system. Before they had to wait for a monthly batch to use them. Now they can use them on their next purchase.
And the Smile apps customer service is top notch. Andrea helped me weed through a lot of time to fine tune our setup.

Sage & Cedar
United States
Over 4 years using the app
Smile.io replied July 21, 2025

Thank you for taking the time to leave this review! We're so glad to hear that you had a great experience with Andrea 🤩

Don't hesitate to reach out in the future if you ever need anything!

- Smile Team ✨