Reviews (921)

Overall rating
4.9
Counts per rating level
  • 98% of ratings are 5 stars
  • 1% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants say this app is excellent for seeing true net profit in one place, combining COGS, ad spend, shipping, fees, and refunds. They highlight detailed per-order and product P&L, strong COGS and shipping cost management, and accurate ad spend integrations with Meta and Google. Many report better decisions, clearer unit economics, and that it replaces spreadsheets. Support is described as fast, proactive, and very helpful with setup.

May 19, 2026

Grace is amazing. Made it very easy and simple. Overall great first experience so far.

ZENTRO
Australia
About 2 hours using the app
TrueProfit Real-time Profit & LTV tracking replied May 19, 2026

Hello ZENTRO store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Grace
True Profit

May 6, 2026

GOOD SERVICE AND TOP CUSTOMER SUPPORT [VANI VERY GOOD AGENT]

MCW
France
9 months using the app
TrueProfit Real-time Profit & LTV tracking replied May 7, 2026

Hello MCW Store store admin,

Thank you again for your kind words — I’m really glad to hear that you're enjoying your experience with TrueProfit!

I also wanted to introduce a powerful new feature you might find helpful:
You can now use Product Analytics to track the performance of each individual product in your store. This feature gives you detailed insights into revenue, cost, profit, ROAS, and more — all broken down by product. It’s a great way to identify top performers, spot underperforming items, and make smarter business decisions.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11330258-product-analytics-overview

Best regards,
Vani
TrueProfit Support Team

May 4, 2026

Vicky was a great assistent. She was quick and direct with the answer on my quesiton. Great support.

Luvira
Germany
About 2 hours using the app
TrueProfit Real-time Profit & LTV tracking replied May 4, 2026

Hello Luvira store admin,

We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.

By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Vicky
TrueProfit Support Team

May 9, 2026

Vani, tu ayuda ha sido excepcional, gracias!!

Modas De la Vega
United States
5 months using the app
TrueProfit Real-time Profit & LTV tracking replied May 9, 2026

Hello Modas De la Vega store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Vani
True Profit

February 19, 2026

Fast customer service by Vani

Zelvio
United States
3 months using the app
TrueProfit Real-time Profit & LTV tracking replied February 19, 2026

Hello Zelvio store admin,

We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.

By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Vani
TrueProfit Support Team

February 3, 2026

Grace helped me with currency configuration! She solved it really fast, I use true profit for all the rest of my stores.

renew
Japan
About 6 hours using the app
TrueProfit Real-time Profit & LTV tracking replied May 12, 2026

Hello renew store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We’d also like to inform you about our COGS Quantity Based feature, which allows you to track and manage your cost of goods sold (COGS) at different quantity tiers. This feature provides a more detailed view of your profit margins, especially when purchasing in bulk or offering discounts based on quantity. It’s designed to give you more control over your pricing and costs, ultimately optimizing your overall profitability.

If you have any further questions, feel free to reach out to us via live chat or at support@trueprofit.io.

Best regards,
Grace
The TrueProfit team

January 29, 2026

Grace has been extremely helpful today in resolving my issue with COGS.

Fast, responsive and communicative.

Thank you!

Healthy Since
United Kingdom
7 days using the app
TrueProfit Real-time Profit & LTV tracking replied March 5, 2026

Hello Healthy Since store admin,

We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.

By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Grace
TrueProfit Support Team

January 28, 2026

durra helped me setup my cogs very easily

Auraleo
United States
6 days using the app
TrueProfit Real-time Profit & LTV tracking replied February 16, 2026

Hello Auraleo store admin,

Thank you so much for your rating! We're thrilled about your positive experience.

We’d also like to inform you about our COGS Quantity Based feature, which allows you to track and manage your cost of goods sold (COGS) at different quantity tiers. This feature provides a more detailed view of your profit margins, especially when purchasing in bulk or offering discounts based on quantity. It’s designed to give you more control over your pricing and costs, ultimately optimizing your overall profitability.

If you have any further questions, feel free to reach out to us via live chat or at support@trueprofit.io.

Best regards,
Durra
TrueProfit team

December 17, 2025

Super important and helpful application if you're trying to properly track your profit and loss. Also amazing customer support! Grace was able to help me promptly with my issues and get it fixed instantly.

Kodami
Australia
About 1 month using the app
TrueProfit Real-time Profit & LTV tracking replied January 7, 2026

Hello Kodami store admin,

We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.

By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Grace
TrueProfit Support Team

December 15, 2025

the customer support was really good, particularly Grace. She helped me make sure i had the right cogs set up for the right zones. if i didn't receive her help i don't think i would have been tracking correctly. Thank you so much Grace!

Novera
United States
6 days using the app
TrueProfit Real-time Profit & LTV tracking replied January 7, 2026

Hello Novera store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We’d also like to inform you about our COGS Quantity Based feature, which allows you to track and manage your cost of goods sold (COGS) at different quantity tiers. This feature provides a more detailed view of your profit margins, especially when purchasing in bulk or offering discounts based on quantity. It’s designed to give you more control over your pricing and costs, ultimately optimizing your overall profitability.

If you have any further questions, feel free to reach out to us via live chat or at support@trueprofit.io.

Best regards,
Grace
True Profit