MIDA Replay, Heatmap & Insight

MIDA Replay, Heatmap & Insight

Reviews (611)

Overall rating
4.9
Counts per rating level
  • 95% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this as a powerful, easy-to-use tool for understanding customer behavior and boosting conversions. They value session replays, dynamic heatmaps, and features like Insight Mode, IP exclusion, and suspicious-session filtering for uncovering hidden issues and friction points. Many use it for ongoing site optimization, praise the generous free plan, and highlight fast, proactive support that often unlocks extra sessions and features.

October 2, 2025

Well, as a long time developer myself, this app feels like magic, and makes me wonder how they do it. The replays works wonderfully the tagging by relevance is very well executed. The pricing and features feels a bit game-y tough, I would simplify it.

Balu
Portugal
6 days using the app
MIDA replied October 2, 2025

Hi Balu family,

Thanks so much for your review! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA team.

October 1, 2025

Great support that take your feedback and direct it to their team. Made a few changes thanks to MIDA via the screen recordings, I can see what painpoints or difficulty that users take without my pre-known knowledge. The heatmaps are effective and work great on your most popular pages for improvement.

Zenescope Entertainment Inc
United States
29 days using the app
MIDA replied October 2, 2025

Hi Zenescope Entertainment Inc family,

Thanks so much for your review! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA team.

September 17, 2025

I am thoroughly satisfied with the MIDA Heatmap. As a retailer new to having my own site and trying to do my own marketing and promotional work, it's VERY effective at helping correlate the effectiveness of ads and social media posts with whether visitors are engaging with products on the site or if they're leaving right away. The controls are easy to use, and it doesn't slow down the loading speed of my page. Definitely recommend!

90Threads
United States
About 1 month using the app
MIDA replied September 18, 2025

Hi 90Threads family,

Thanks so much for your review! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA team.

September 8, 2025

I've been using this app to check my customers journey around my website and to recognise any issues or lack of information. This app helped me a lot, as I was able to see which pages need a bit more focus and what's user behaviour. Contact with the team is great, answering questions and replying promptly. I highly recommend this app.

The Bloom Jewellery
United Kingdom
About 1 year using the app
MIDA replied September 9, 2025

Hi The Bloom Jewellery family,

Thanks so much for your review! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA team.

September 7, 2025

MIDA is such a useful app — easy to use and gives me real insight into how customers behave in my store. The support team is amazing, so responsive and generous (thank you for boosting my sessions!). Highly recommend to anyone who wants to improve their Shopify site.

Lizzie Onion's Emporium
United Kingdom
About 9 hours using the app
MIDA replied September 9, 2025

Hi Lizzie Onion's Emporium family,

Thanks so much for your review! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA team.

August 11, 2025

The record option is super useful to get some insights about how our customers are interacting with the website. It allows to quickly identify bottlenecks and make the user journey much smoother.

Loste False Nails
United Kingdom
1 day using the app
MIDA replied September 5, 2025

Hi Loste False Nails family,

Thanks so much for your kind words! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA Team.

August 6, 2025

Amazing app and easy to use. Another thing I love is that it's free to use. I found it really useful when I first started running ads and I wanted to see how visitors we're interacting with my store. From that I was able to make adjustments and improve!

I don't usually leave reviews but when it comes to how helpful this app has been, I had too. 100% Recommended!

Mayoni Jewelers
United States
About 2 months using the app
MIDA replied September 5, 2025

Hi Mayoni Jewelers family,

Thanks so much for your kind words! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA Team.

July 23, 2025

Very effective in seeing exactly how customers navigate your site and the steps taken to check out. Support with the app is also very quick and helpful. Shout out to Lucy. She was very helped me exclude my IP and extend my recordings very quickly.

Australian Gold UK
United Kingdom
7 days using the app
MIDA replied September 5, 2025

Hi Australian Gold UK family,

Thanks so much for your kind words! 🙌 We’re glad MIDA is helping your store - our team’s always here if you need support. 🚀

Cheers,
MIDA Team.

July 3, 2025

We've been using this app to track user behavior and session recordings, and it's been a game changer. The ability to watch real user sessions gave us deep insights into how customers navigate our site, where they hesitate, and exactly where they drop off during checkout.

Thanks to these insights, we discovered multiple patterns and key pain points that we would have otherwise missed. For example, we identified confusing steps in our checkout process and fixed bottlenecks that were causing cart abandonment.

After implementing changes based on the data, our conversion rate significantly improved and our checkout experience is now much smoother.

Highly recommend to any business looking to truly understand their customers and make data-driven improvements!

Avea Studios
Lithuania
12 months using the app
MIDA replied September 29, 2025

Thank you so much for sharing your detailed experience! 🌟 We’re thrilled to hear that session recordings and behavior tracking have helped uncover those hidden pain points and improve your checkout flow. It’s amazing to know the insights directly contributed to boosting your conversion rate and creating a smoother customer journey.

We truly appreciate your recommendation and look forward to supporting your continued growth! 🚀

June 30, 2025

I do like the idea of this app. It has helped me identify possible improvements to my site. Excluding IP addresses from the recording has proven to be a cumbersome process.

Cradle Comforts Co.
United States
9 months using the app
MIDA replied September 29, 2025

Thank you for sharing your experience with us! We’re glad to hear the app has helped you identify opportunities to improve your site. 😊 We also appreciate your feedback on excluding IP addresses — we understand it can feel cumbersome, and we’re always working on ways to make this process easier and more seamless. Your input helps us prioritize improvements, so thank you again for taking the time to share it!