Reviews (191)

Overall rating
4.8
Counts per rating level
  • 91% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants say this app is excellent for complex product customization beyond Shopify variants, including measurements, engravings, bundles, and add‑ons with up‑charges. Conditional logic and real-time visual previews are frequently praised for building sophisticated product builders and boosting sales. Merchants find the interface intuitive, setup efficient, and pricing fair. Long‑term merchants highlight strong reliability, clear documentation, and fast, hands-on support with theme tweaks and advanced logic.

April 24, 2020

We are previous users of Product Options by Bold which costs more per month and also had issues costing us over a thousand dollars. After seeking a new app that can provide properly functioning product options we came across this app. Our theme was not on the supported list, but their team was able to get things installed quickly for us. Within 24 hours of installation the product options were set up and working. The price of the app is extremely fair for how well it functions and the options it provides, not to mention that it works and looks great! Customer service seems quick to respond and willing to help. This app will be utilized by our store for a long time!

KSResin
United States
4 days using the app
August 11, 2016

Really great easy to use app. I tried all the other apps (yes, even the one from Bold) to add unlimited product options with conditional logic and this one was the easiest, quickest and worked beautifully. The others had a ton of coding, very slow and expensive. I had some setup questions and needed a bit of help and within a day their tech support answered and fixed everything for me quickly. I was very impressed. Will definitely be adding more apps from this company. Don't be fooled by longer trial periods or huge reviews, its all smoke and mirrors. Stick to simple, good apps that actually work well without taxing your system and resources. 5+ rating!! Highly recommended.

Quorri 3
Canada
2 days using the app
Edited January 6, 2022

Exactly what I needed! Megan was helpful and responsive. I needed a little a little change here and there and Megan took care of it. So happy with the result. Update: Extremely satisfied. Upgraded to the 2.0 theme. It was a great time to try 2 other popular product option apps just to make sure I wasn't missing out, only to come back to this one. This one checks all the boxes. Easy to use interface for setting options and conditional logic, an output that will be easily understood by my customers. I opted to pay for customization so that it would show the base cost and itemized option costs and subtotal in a way that fit with my minimalist theme. Within 2 days, Gabby and Jason helped me install and code it to display exactly what I needed. The final result was worth the back and forth.

Itsy Bitsy Mini
United States
About 1 year using the app
Edited November 2, 2018

This app has been a watershed for our shop as we try to streamline our custom ordering process. It allows us to capture line item properties, build logic into the product listings and charge extra for options. It does require some integration testing and modification to notifications and invoices to properly show the extra information but the support team at W3 has been super helpful, responsive and have solved all of our issues. We evaluated other solutions first, but we found this to be the best option available for Shopify by far and the price is very reasonable.

Update 11-2-2018: We updated our theme to the latest version and needed some help updating the custom product options. Within 1 hour of contacting the team at W3 Trends, we had everything fixed. I cannot recommend them highly enough. Thanks for being awesome!!

Hand And Hide
United States
Over 1 year using the app
Edited June 9, 2021

I've been using this app for five years now. This is not a review from a new user - that's five years of using the app, tweaking the app. And enjoying it. First off - the interface is tricky. But it is incredibly powerful. And it just works. Zero downtime. To quote Ron Popeil, this is truly "set it and forget it". Over the years, I've had occasion to ask the W3 people for help on several occasions. Quick to respond, accurate answers. They've solved my problems EVERY SINGLE TIME. Sometimes it's a tweak to my website to get the result I want and they make it happen. I give them permission through Shopify, and for a very minor fee I get the result I'm looking for. If you visit the "design your own" portion of my website, you'll see their app in action. Great app, great staff, great service. Seriously. If you need product customization, then you need this app. Richard Ash
Folkcraft.com

Folkcraft Instruments
United States
Over 4 years using the app
July 17, 2017

Très bonne application !
Les options proposées par shopify directement, avec le thème que j'ai choisi pour mon site, ne suffisaient pas pour gérer la vente de mon produit.
J'ai trouvé cette application de customisation de produit qui conviens tout à fait à mes attentes et qui permet d'ajouter une plus-value sur mes produits.
IL FAUT CEPENDANT PREVOIR QUE LE DEPLOIEMENT DE CETTE APPLICATION DEVRA ETRE FAITE PAR W3 (25$ supplémentaire). En effet le fait de devoir modifier des lignes de code HTML n'est pas trivial pour tout le monde et qui plus est si votre site internet est construit autour d'un thème personnalisé.
Cela dit, le service après vente (le support) est réactif, disponible et prendra le temps d'adapter l'application pour votre site web sans coût supplémentaire (jusqu’à maintenant pour moi).
Je suis, pour le moment, tout à fait satisfait de cette application et la recommande volontiers.

Schneiderandco
Switzerland
About 1 month using the app
Edited April 11, 2019

Once again - great support. The company and app continues to perform above and beyond for us. 6-Star performance! Continued support.... just needed to update our review. This team never lets us down. Each and every request is answered quickly and they never leave us a hanging. You have options? This is the only option you need!! W3 works x 3. --- (original review) We needed a custom options APP that required a lot of conditional configuration. Custom Product Options by W3 offered everything we needed. Even better, their support staff made the installation a breeze and their after purchase support made us feel guilty that we're paying less than $10 a month. Even if you only have one option in your store, plug in this APP. Click. Done! Thank you W3. You make it easy -- Continued -- We had a client request and as soon as we hit send on our question, W3 responded with the answer and solution. They won't let you down. Thank you!

Rodgeeks 2
United States
Almost 3 years using the app
Edited March 1, 2023

Been using it for a few years. Also switched to another top selling one and tried that for 6 months. This one is by FAR more intuitive and it updates quickly. The set up is easier in my opinion as well. I will say that I've had install issues every single time I've have to update my Avenue theme (and I'm not making any node adjustments) and the lettering comes in all weird and I have to edit W3's code to make it look better - but W3 showed me how to do it. A free manual install has always been done (which they advertise for Avenue), minus when I ran into one customer service rep who refused to install it and wanted to charge me for it (Jason Beldon). Support Rep Megan Dobarganes is THE BEST! She's an outside of the box thinker and provides amazing support.

W3 would dominate the market if they could figure out the edit in cart where it doesn't double what's in the customer's cart. That's the only thing holding them back I think, but I bet they're working on it.

circleandsquaredecor
United States
About 3 years using the app
W3trends replied May 27, 2021

Thank you for your review. As we mentioned in your previous tickets the "supported" themes are in reference to the auto-installation of our app into your theme. The auto installer worked as intended but unfortuantely your theme styles were hiding text in your product pages. We pointed out where the issue was and possible ways to fix it.

Our free support does not include custom theme modifications or style changes. We offer professional services for those in need of additional help.

We are sorry that this encounter out of the several you have had over the years have changed your review from 5 starts to 2 stars but we hope we have the opportunity to earn them back

Please reach out if you need anything else.

May 20, 2022

This app is not for the light-hearted however once you are able to complete the installation (reach out to customer support and they will be happy to help at least from my experience and somewhat understanding of coding implementation), get comfortable with how the conditional logic system works with your products on Shopify, this app can be worth the price it offers especially with the image customizer feature. Though there are certain features I do wish this app provided which is an ajax shopping cart functionality and the ability to have a type of iFrame window setup or something similar to work with Shopify rather than the need to use a non-Shopify website in order to use the iFrame “Show Popup Window With Info” function within the conditional logic setup. Overall it currently works with what is needed at the moment and one other suggestion I would have for W3trends would be to extend the 7-day free trial to 14 days to allow more time for potential customers to get a feel of the app features. Best of luck and keep your patience!

San Diego Leather Inc.
United States
3 months using the app
July 14, 2017

BLOWS BOLD AP AWAY! We have been fighting and searching high and low to find an ap that allowed us to offer more options than Shopify's ridiculous cap of 100 variants. We tried Bold which is one of the largest AP companies on shopify and their options ap was NOT even formatted for mobile devices..WHAT THE HELL? I mean 82% of our customers shop and buy on mobile devices.

2. This ap is super super simple to use and integrated into our store theme with no problem. They offer a professional instal for only $25.00 WELL WORTH the money to get it done quickly and correctly.

3. At only 8.99 a month the Price is unbelievably fair for what you get!

4. This allows us to offer value package and bundles to our customer they they can choose from say 10 different options plus they can also customize their own shirts, hats and bundles as well as offering personalization on stickers and engraving on key chains ect.

5. GAME CHANGER for us! Now instead of having pre set value packages they can now choose from countless options and this drives revenue way up. We have been using it for less than 48 hours and already seen a jump when we offered the product options on several of our packages.

I highly recommend this ap simple easy and best of all it WORKS the way it's supposed to!!!

Redneck Nation
United States
3 days using the app