TikTok

**This platform has been incredibly frustrating.**

I connected the TikTok app to my Shopify store—which was already performing well—because I wanted to increase product visibility and direct customers to my Shopify store from TikTok (similar to FB&IG). I assumed that orders placed through TikTok would be managed via Shopify, but I was very wrong.

TikTok prioritises customer engagement on its app, which means it applies discounts and free shipping to sellers’ listings without giving sellers the option to opt in or out. After receiving two orders where customers were granted free shipping—despite my shipping profiles being correctly set up—I had no choice but to cancel the orders, as they were placed without any shipping fees being paid. The seller also bears the cost of free shipping, and deductions are made from your payout in 5 BUSINESS DAYS.

I initially thought the shipping setup was incorrect, so I contacted support. Upon further investigation, I discovered that TikTok had automatically listed all my products at 40% off, with free shipping on orders over £22. None of these settings were configured on my end. I strongly believe that sellers should have full control over what discounts and offers are applied to their products/services.

Additionally, having shipping managed through TikTok’s platform added unnecessary steps to my existing Shopify fulfilment process, complicating operations that were already running smoothly.

These are my personal views, but ultimately, I chose to deactivate my TikTok store. Based on this experience, I don’t believe selling on the platform is currently viable or profitable for my business—either now or in the long term.

tiktok is the best avenue to introduce your product to alot of people. At 66century.com we were having problems attracting young people and introducing them to the concept behind our products and this platform made our problems go away with just few clicks. Recommending to everyone

To get qualified I submitted my EIN several times and they could not get it working. The upload takes .pdf, .png, .jpg, and .jpeg and none of the formats would take it. In fact, their support team suggested all of the formats which I tried, but they said it needed to be unaltered. Um...its from the IRS in original format. Then ironically they said submit a printed file. Trash.

Very simple to connect to my Shopify Store. Immediately able to start selling my streetwear designs! Super happy with integration and simplicity of how TikTok made it to create posts for my items.

This experience has been awful. The app made changes to my account without warning me (including a name change), it also doesn't let you sell used items which wasn't clear up front after making said changes. Umm, so only massed produced imported crap then?

The setup has been unnecessarily complex. Not hard. Just a lot of unnecessary steps. Let's you have little to no control over your policies like returns.

Shop was suspended due to Identity Re-Verification. Provided identifying information with images and videos as requested for shop and was approved then within 24 hours shop was suspended again for same reason.

Completed appeal process again with the requested 2 forms of government-issued photo ID: License and Passport; Corporate documentation: copy of business registration and business tax return Evidence of alternative sales channels: business website; Physical warehouse location and supporting documentation: ownership documents or leasing contracts, waybill showing delivery of inventory to warehouse, utility bills, video footage at warehouse location with packaging process; Picture of you holding your ID; Supporting videos and system still states information is not enough.

Well I am not sure who is reviewing the information, but training is needed for those reviewing appeal if the information provided does not prove I am a real person.

The information and guidance provided is clear cut. Although I have no experience, I found that when I try to get ahead of the guidance, I only have to go back; needlessly doing extra work and creating my own frustration. There is plenty of support available in sticking points.

Easy to set up, just have all the documentation to verify your business and make sure your addresses match and your registered business name matches

They refuse to pay me because i use shopify for shipping instead of tiktok for shipping. They want me to purchase another shipping label and have that tracking information show as delivered in order for them to pay out my order. I will be removing everything from tiktok as its been hours of me trying to resolve this and clearly they do not care.

EVERYTHING is SOOOOOoooooooo complicated!!!! nothing is easy, can't find anything you need. Nothing gives easy instructions.

I am a new tiktok seller and nothing is easy. I get violations for "diverting traffic" but I don't divert traffic as I want all my sales through tiktok shop. When I submit evidence and report back with documents - its rejected!!

I am trying so hard with this but nothing is easy what so ever. I rad the pages and pages and pages and pages of documents you have and there are thousands - nothing makes sense and its all so complicated!

I just wanted to set up a tktok shop but there are so many apps
Tiktok
Tiktok seller centre
Tiktok business
Tiktok ad manager
and so on........................... pleae simplify it!!!