Reviews (281)

Overall rating
4.7
Counts per rating level
  • 93% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 4% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants say this app is a game changer for shoppable videos and UGC on home and product pages, helping customers better visualize items and boosting PDP conversions. The AI studio and image generator are praised for professional, time‑saving content. Merchants like the rich widgets, multi‑store support, and smooth onboarding. Support is consistently described as fast, proactive, and deeply helpful with custom setups, bugs, and strategic optimization.

May 13, 2026

Support is outstanding. Timely responses, patience, and quick resolution.

CocoaVia
United States
About 1 year using the app
Tolstoy replied September 7, 2026

Grateful you took a minute to leave this. Glad Tolstoy’s been a solid fit for your store.

June 14, 2026

Smooth onboarding and fast support turn arounds.

MESHKI UK
United Kingdom
2 months using the app
Tolstoy replied September 7, 2026

Thanks for the kind words — means a lot. Glad Tolstoy’s been a solid fit for your store.

March 31, 2026

I had a huge issues with this app slowing my store so dramatically - conversion rates on 1 day were amazing, on other day - complete 0 due to technical issues and something being not set correctly on my end. Customer support representative - Earl, helped me in no time by addressing an issue directly via both suggestions and direct technical support. Thank you Earl, you are amazing!

Erocult
Germany
4 months using the app
Tolstoy replied September 7, 2026

Thanks — truly appreciated. Glad Earl took such good care of you.

May 11, 2026

It's terrible. There's no live customer service—just a bunch of useless AI that can't solve my problem.

MyLoverDoll
Hong Kong SAR
7 months using the app
March 18, 2026

Tolstoy has worked great with some of our products, but with others, we had trouble creating accurate lifestyle images. However, Tolstoy has been great in helping to resolve this. Video calls to go through the prompts with in-depth analysis and changes for us. They even rolled out an update to specifically fix some of the issues that we faced.
I would recommend to anyone who is having issues with anything to book a call with them so that they can show you how to really use the app.
Once you understand how the AI works and learns from you, then you can really make some amazing content!

Happy Homewares
United Kingdom
About 1 month using the app
Tolstoy replied September 7, 2026

Appreciate you taking the time to share this. Thanks for recommending us to other merchants.

March 18, 2026

onboarding was super simple, their team is very helpful, we've only had this running for a little while but already seeing the ROI!

AIMEE
United States
8 days using the app
Tolstoy replied September 7, 2026

Thanks — truly appreciated. The team will be glad to hear this.

March 11, 2026

Amazing experience with Tolstoy! Emmanuel is so patient and responsive, and was able to answer all of our questions and customize the app to us. I'm obsessed with their AI image generator and the way that we can put videos on our website. It's definitely going to be a game changer for our store. 10/10!

StyleMeGHD
United States
About 1 month using the app
Tolstoy replied September 7, 2026

Thank you — love reading notes like this. Glad Emmanuel took such good care of you.

March 9, 2026

We’ve been working with Tolstoy for years now now and have had an amazing experience. The platform itself is incredibly innovative and an amazing tool to connect with shoppers.

However, beyond the product, the team behind Tolstoy is truly exceptional. Dove, the founder, has built such a thoughtful and forward-thinking company, and everyone we’ve interacted with has been wonderful. Emmanuel and the broader team are always so helpful, responsive, and genuinely great to work with.

It’s rare to find a company that combines strong technology with such a supportive and collaborative team. We’re also really excited about the AI features they’re rolling out and can’t wait to explore those further.

Highly recommend Tolstoy to any brand looking to elevate their site with video and create a more interactive shopping experience.

Modern Picnic
United States
Over 3 years using the app
Tolstoy replied September 7, 2026

So glad Tolstoy’s been helpful. Glad Emmanuel took such good care of you.

March 4, 2026

Love working with Tolstoy, it's such a great feature for our site and so convenient to add additional photos / videos for the customer upon viewing. Mikaela in the customer service team is amazing and has been so attentive whenever we need assistance. Highly recommend the app functionality and their prompt service!

Hope & May
Australia
About 1 year using the app
Tolstoy replied September 7, 2026

This made our day. Glad Mikaela took such good care of you.

April 24, 2026

Earl was very helpful and efficiently solved my issue with creating my account. Appreciate his responsiveness.

Image Skincare Professional
United States
Over 1 year using the app
Tolstoy replied September 7, 2026

Happy to hear it’s working out. Glad Earl took such good care of you.