Reviews (282)

Overall rating
4.6
Counts per rating level
  • 93% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 4% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants say this app is a game changer for shoppable videos and UGC on home and product pages, helping customers better visualize items and boosting PDP conversions. The AI studio and image generator are praised for professional, time‑saving content. Merchants like the rich widgets, multi‑store support, and smooth onboarding. Support is consistently described as fast, proactive, and deeply helpful with custom setups, bugs, and strategic optimization.

June 16, 2025

Works so well for our audience - already converted $8k in sales in under a week.

Sinchies
Australia
12 days using the app
Tolstoy replied September 7, 2026

Glad this landed well for you. Glad Tolstoy’s been a solid fit for your store. (1767764)

April 28, 2025

We’ve been using the Tolstoy app for a month now and it’s definitely helped improve our store’s conversion rate. The metrics look great and it’s been a worthwhile investment. Mikaela helped me set up a hero video on our homepage — she was super efficient and we’re really happy with her support!

NaturalSlim USA
United States
About 2 months using the app
Tolstoy replied September 7, 2026

Grateful you took a minute to leave this. Glad Mikaela took such good care of you.

April 16, 2025

Tolstoy have been an amazing tech to partner with. Their team are incredibly accomodating, open to new requests and have been great to work with - incredibly responsive! We've also seen great results from showcasing our strong UGC across our website.

Rolla's Jeans
Australia
Over 1 year using the app
Tolstoy replied September 7, 2026

This made our day. Love that UGC stood out.

April 9, 2025

so far so good, i just downloaded the app today and have enjoyed using it, really simple to do yourself with no experience with websites! its talks you through the set up and has videos to help! i did mess up a little and could not find the videos on my product pages after thinking i was doing everything correctly, opened a chat for help and mikaela helped me right me away and fixed the issues i had in a matter of seconds, which saved me alot of stress going round in circles, appreciate the quick and helpful information right away!

iLashuk
United Kingdom
About 9 hours using the app
Tolstoy replied September 7, 2026

Grateful you took a minute to leave this. Glad Tolstoy’s been a solid fit for your store. (1710195)

April 7, 2025

Great app to use, the team have been fantastic in supporting various queries of mine. The analytics show the ROI the app generates and it is super easy to use. Mark was fantastic for my small business and helping support our growth.

PERL Cosmetics
United Kingdom
Over 1 year using the app
Tolstoy replied September 7, 2026

Glad this landed well for you. Glad Mark took such good care of you.

March 14, 2025

Tolstoy is unmatched when it comes to any other products on the market. Their support/customization make it a seamless interface to install and get live quickly! We are already seeing CVR drastically improve after implementing this app across our homepage and PDPs. They are innovative and overall would recommend this to anyone looking for a video/UGC app!

Bio.me®
United States
21 days using the app
Tolstoy replied September 7, 2026

Grateful you took a minute to leave this. Love that UGC stood out.

March 13, 2025

We recently partnered with Tolstoy during our replatform to Shopify and have nothing but praise for this amazing team and tech. Since the initial kick off calls, to install, and everything in between has been seamless. Hats off to Mark the Tolstoy team, you've been incredible to work with. We're now seeing noticeable results with lifts in engagement and our PDP CRV is tracking up.

BlackMilk Clothing
Australia
9 months using the app
Tolstoy replied September 7, 2026

Grateful you took a minute to leave this. Nice mention of Mark.

January 6, 2025

Tolstoy has been a fantastic tool for integrating videos seamlessly into our website in various placements and sizes. Its flexibility allows us to create a truly customized experience for our audience. One of the standout aspects of Tolstoy is the team behind it. They’re incredibly proactive, always finding solutions quickly and efficiently to ensure a smooth experience.

Bare Minerals
United States
10 months using the app
Tolstoy replied September 7, 2026

Wow — thanks for this. The team will be glad to hear this. (1646137)

December 10, 2024

I couldn’t be more impressed with the outstanding service and partnership provided by the Tolstoy team. From the very start, their communication and willingness to help with our integration process was seamless. . They were always available to answer questions, troubleshoot issues, and provide guidance with a forward-thinking approach that kept our long-term goals in mind. We look forward to continuing to work together and highly recommend them to anyone seeking a team that prioritizes innovation, reliability, and genuine partnership.

Laura Mercier - US
United States
9 months using the app
Tolstoy replied September 7, 2026

Thanks — truly appreciated. Thanks for recommending us to other merchants.

December 4, 2024

Such an easy way to integrate video content onto your website without a developer. Tolstoy has led to so many sales for our beauty brand to show UGC on our product pages and homepage

Fazit
United States
Over 1 year using the app
Tolstoy replied September 7, 2026

Thanks for the kind words — means a lot. Love that UGC stood out.