ActiveCampaign Marketing

I am very happy with AC and its integration to Shopify. I have been using AC for email marketing automation since the beginning of 2020 (changing over from drip) and I am happy with the functionality. Getting the information from Shopify into AC means I can specifically target certain groups of customers, write cross- and upsell messages and tailor my email marketing to my customers. I also really appreciate AC's quick and helpful customer service.

I have used the newsletter and automations aspects of AC and can say I am thoroughly happy about the outcome. I haven't used the CRM yet, so can't review that. The only reason that this review is 4 stars and not 5 stars is that there was an issue (that actually manifested itself twice) between Shopify and AC with my newsletter sign-ups not receiving my automation. AC was very helpful with support as was Shopify, and the issue got sorted out quickly.

I used this app to automate the process of keeping up with customers and allowing them to have the most informed and easy experience shopping with us. Having templates pre-built for instances such as leaving the cart, or unfinished order allows us to make the most of each customer. Another awesome way to use active campaigns automation is triggering informative emails to be sent based on the products that a customer would buy, even showing interest in!

Having worked with countless marketing automation and email tools, I can honestly say that ActiveCampaign cannot be beat. They've created the most intuitive, easy-to-use, yet still powerful marketing automation platform for small and medium businesses. Best of all, the integration into Shopify is so, SO easy, and has made my life incredibly easy. Email distributions, automations, customer tracking and more...I really cannot say enough quality things about AC!

I've been with AC (migrated from MailChimp) since 2017 and LOVE it.

I'm especially loving the new Pages feature.

AC is far easier than Infusionsoft and far beefier than ConvertKit. I can talk to my customers based on their interests, what pages they visit on my site, and what they purchase. AC has been around long enough to have so many kinks worked out and also has the customer support to keep giving me what I need when I need it.

I HIGHLY recommend it.

I love this CRM software! It's really challenging to learn but I found the in person training helped a LOT. I wish I was able to attend the in person training in the beginning. I'm totally new to the CRm concept but love it once I got it going. There are a few character flaws but no major development flaws of the program and it does everything it promises. I like the many integrations and features it offers, you just have to take the time to learn the features. :)

Being able to customize the messaging to our customers based on their activities within our store is priceless. Active campaign allows us to create extremely targeted campaigns and automations that are initiated by our customers activities and habits. We have also benefited greatly from the support both in chat and LIVE. Active campaign has allowed us to create a very intuitive and customer-centered marketing approach. The integration was simple and has made life much easier.

ActiveCampaign has done a great job reorganizing our customer database, as well as putting together clean emails. We recently migrated from Omnisend to ActiveCampaign for the premium customer databasing, among other features recommended to us. The email building interface is a little more challenging to navigate than Omnisend, but there are a lot more customizable options. We enjoy the greater amount of customization and hope to make the most of it as we continue with the platform.

This is one of the best integrations we've made so far to create a better customer experience over all. It's easy to use, you get a lot of ready-made automations that are awesome and simple to understand. We've tried the abandoned cart automation and it's given us a greater chance to recover those forgotten sales. As a non techy person, I would suggest to adjust the information on the timing of the automations since it took me a while to understand when exactly the automations starts. Overall, great app!

Absolutely horrible! The billing page is not working, not allowing us to pay for the plan. As a result blocking our ability to send time-sensitive email to our customers that we entrusted into ActiveCampaign. All we get is "an agent is working on your issue." The issues was reported over a month ago. Nothing was fixed why we were on the free trial. Now, this issue has been reported over 2 hours ago with assurances someone will be in touch via email. Nothing is being done. Stay away from ActiveCampaign!