Reviews (1,523)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
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Merchants describe this as intuitive and easy to use, even for beginners or those returning to email marketing. They rely on it for newsletters and sales‑driving campaigns, praising templates, customization, segmentation, and tagging. The Shopify integration generally syncs data smoothly, with support helping fix issues. Pricing suits small businesses, and live chat support is frequently called excellent—fast, patient, and knowledgeable, especially for sync, SMS, and automation setup.
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Well, I hate to do this but I am at step one and can't stop getting a sad face saying ShopSync refused to link. I wrote in and followed the instructions 6 times and with no luck I am unable to get the app to simply install. Reviews aren't good so maybe this is my sign to move on. If anyone knows of an email-out system that works for them, please share. Thank you
DO NOT USE THIS APP. If I could give 0 stars I would! We installed this app for 2 of our site migrations and it has malfunctioned on both. Despite the developers saying that they fixed the issue last year, the app is still unsubscribing anyone who repurchases and was already subscribed, therefore hasn't opted in again at checkout (why would they if they're already signed up). We have lost many of our most valuable subscribers due to this app, beware.
Hi there, thank you for your feedback. After extensive testing, we've figured out how this could be happening after finding a bug in Shopify during checkout. We've been in contact with their technical team, and they have acknowledged this is a glitch on their end. They are working hard to deploy a fix for this problem.
Here's why you are having the previous subscribers moved to unsubscribed (or transactional).
1. Let's say jim@gmail.com checks out in your store and opts out of marketing on their first checkout. In Shopify, this customer is NOT subscribed at this point.
2. Later on, you decide to connect ShopSync with an existing Mailchimp Audience.
3. jim@gmail.com IS currently subscribed in Mailchimp in this example - perhaps you gathered their email address previously via another platform or curated them from a pop-up/landing page or social media.
4. With ShopSync now connected, jim@gmail.com comes back to place an order for the second time, and this time they opt-in at checkout.
5. Here's the bug...Shopify doesn't update that customer to be subscribed to marketing on the second order.
6. Because the user is still deemed to be opted out of marketing, Shopify passes this information to Mailchimp as unsubscribed; if they don't complete the checkout, they would be marked as transactional.
The only workaround we can advise is to resubscribe the customer via the Shopify admin manually. This action will POST a customer update to Mailchimp with the correct subscriber status to your Audience.
Thanks again for the feedback, but please understand the unsubscribe behavior is not because of ShopSync specifically. Because of the bug, any app listening to a customer update from Shopify would pass the wrong information at this point on the customer's marketing status.
We don't have visibility into Shopify's product release or bug fix roadmap, but I'm happy to reach back out directly when this issue is patched. In the interim, please let us know if there's anything else we can do to help.
**UPDATE**
Shopify has notified us that this issue has been resolved with previous customers as noted above. They will no longer be unsubscribed in this scenario. We have tested ourselves and is working as expected.
I used this app to help with Shopify and MailChimp no longer being directly compatible. I saw a few issues people had had with implementing this app so I did my homework. After comparing apps, reading all the FAQs, and verifying some things with the VERY helpful support staff, I synced up and am now all good. I was confused initially thinking I could only have one list. Not so, only one list can be synced, which has always been the case with MailChimp. Great step by step install instructions. The only confusions were with just how easy the switch-over to this app was.
UPDATED REVIEW: App works ok.
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Over 2 days, I've tried 3 times to sync our rather small store with SmartSync and it stalls out every time.
After further investigation into this issue, we've found that the app store had an unusual redirect method to our installation page that needed to be corrected. This problem appeared for a small subset of users, but we understand how frustrating this behavior can be if you were one of them. We've worked with Shopify to resolve this problem and it should be fixed now.
Would you care to update your review if you're able to connect and use ShopSync?
Couldn't figure out why I got unsubscribed from my own email list until I found the reviews. This app unsubscribed people who placed orders, meaning our most valuable subscribers.
Hi there, thank you for your feedback. After extensive testing, we've figured out how this could be happening after finding a bug in Shopify during checkout. We've been in contact with their technical team, and they have acknowledged this is a glitch on their end. They are working hard to deploy a fix for this problem.
Here's why you are having the previous subscribers moved to unsubscribed (or transactional).
1. Let's say jim@gmail.com checks out in your store and opts out of marketing on their first checkout. In Shopify, this customer is NOT subscribed at this point.
2. Later on, you decide to connect ShopSync with an existing Mailchimp Audience.
3. jim@gmail.com IS currently subscribed in Mailchimp in this example - perhaps you gathered their email address previously via another platform or curated them from a pop-up/landing page or social media.
4. With ShopSync now connected, jim@gmail.com comes back to place an order for the second time, and this time they opt-in at checkout.
5. Here's the bug...Shopify doesn't update that customer to be subscribed to marketing on the second order.
6. Because the user is still deemed to be opted out of marketing, Shopify passes this information to Mailchimp as unsubscribed; if they don't complete the checkout, they would be marked as transactional.
The only workaround we can advise is to resubscribe the customer via the Shopify admin manually. This action will POST a customer update to Mailchimp with the correct subscriber status to your Audience.
Thanks again for the feedback, but please understand the unsubscribe behavior is not because of ShopSync specifically. Because of the bug, any app listening to a customer update from Shopify would pass the wrong information at this point on the customer's marketing status.
We don't have visibility into Shopify's product release or bug fix roadmap, but I'm happy to reach back out directly when this issue is patched. In the interim, please let us know if there's anything else we can do to help.
Switched to Shopsync after the fall-out between Mailchimp & Shopify. Set-up was very simple and all seems to be working as it should. Worth looking at the article on Mailchimp giving instructions on transferring from their own app to ShopSync which is very helpful.
Install fails with a 'page not found error'. After confirming install permissions, looks like it wants to redirect to https://storename.myshopify.com/admin/apps/shopsync-2 but fails with a 'page not found' display.
EDIT: It looks like the ShopSync app successfully installed, so you can ignore the 'page not found'. Just navigate to Apps > ShopSync > Connect and proceed with step 5 of the MailChimp instructions.
Hi there, thank you for the feedback. After further investigation into this issue, we've found that the app store had an unusual redirect method to our installation page that needed to be corrected. This problem appeared for a small subset of users, but we understand how frustrating this behavior can be if you were one of them. We've worked with Shopify to resolve this problem and it should be fixed now.
If you have any other questions about ShopSync, please reach out to our support team at support@shopsync.io. We'll be happy to help.
In my 2 decades of working in/around Technology platforms and companies, I have never come across one with such lack of customer support as this one. No one ever responses real time (or close) to chat. Email, you are lucky if you get a response and if you do, you are paying pro to get links sent to you for the free articles. One thing we needed with synching our emails was to move our tags to group of our emails. Tags will not come over and there is ZERO SUPPORT EVEN IF YOU PAY. Nightmare - just stay away. Might even need to reconsider MailChimp for recommending this as a tool to use!
Hi TheChaiBox, our apologies if you had trouble getting in touch with us. We've looked through our help inbox and we don't have any record of a note or missed chat.
You can always reach us at support@shopsync.io and we're happy to help with basic syncing issues or answer general questions. For tags, we've got an easy to understand guide in our knowledge base we can send your way.
Please get in touch with us so we can get you fixed up.
Thanks!
Beware! If you are using this app to connect Mailchimp to Shopify, you might be losing purchasing customers. If a customer unchecks, or doesn't check, the opt-in box for marketing, ShopSync unsubscribes them from your list. I'm migrating to another email provider with complete integration in Shopify and they don't do this. ShopSync insists that it's Shopify's requirement instead of fixing it. They propose that you prevent this from happening by pre-selecting the checkbox for people to opt-in and Mailchimp's suggestion is to have wording at the checkbox that says something like "check here to keep receiving emails from so and so". At the end of the day, not opting in to a list is NOT the same as opting out and shouldn't be handled as an unsubscribe. Shopsync and Mailchimp have to get this fixed. Until then, I highly suggest you find someone else.
Hi there, we saw your review and wanted to write back. If return customers who were previously subscribed do not tick the box at checkout, we pass them over to Mailchimp as transactional.
We understand in some situations that this doesn't work for everyone, but since we are not seeing them subscribed in Shopify at the time of the (latest) transaction, the best compromise we can muster is to pass that customer as transactional to Mailchimp. That way, you can still use Mailchimp's automations to trigger abandoned carts and order notifications.
The initial sync went really well. My contacts, products and transactions all connected successfully, which was a huge relief. Later I got stuck on syncing my tags from Shopify to Mailchimp. So far I've been working on it for a few hours and the Shopify tags still aren't showing up in MailChimp. I only have ~ 200 customers and maybe five tags so I wasn't expecting this to be so frustrating. Now MailChimp is running in slow motion and its very confusing whether sync is causing this or something else? When you select the tags in Shopify to sync to Mailchimp, there is no "save" button or "sync" indicator to show its working. Overall, I love Shopify and Mailchimp. Amazing, incredibly powerful products. But this tag sync issue has me stumped and I'm spending too much time trying to figure it out.
