Reviews (4,660)

Overall rating
4.8
Counts per rating level
  • 81% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this app as very easy to set up and use, with an editor similar to Shopify’s. Many small and growing businesses value the generous free email allowance, strong Shopify integration, and “set it and forget it” automations. They report solid open and conversion rates, like the clean, customizable templates, and find segmentation, reporting, and combined email/SMS tools effective for campaigns and follow‑ups.

July 1, 2026

It's simple and fairly versatile. One thing that would make it 5 stars for me would be to make it easy to convert the newsletter into a blogpost to have on the website

Sublime Pottery
United States
About 3 years using the app
July 1, 2026

I love the email campaigns (although I wish they were prettier). However, the SMS feature should've gone through more rounds of testing before being shared with the public. I've been using a 3rd party text application for two years. When Shopify announced their messaging platform, I was elated because I could keep everything in one place. Well, my happiness quickly flatlined after being approved for messaging and sending my first message to a test group of 8 subscribers. The message took about 13 HOURS to completely send TO 8 SUBSCRIBERS. I was mortified and decided to test my entire sms list (imported from my 3rd party application). The message was time-sensitive. All of my messages are because my store is open once a month for 24 hours. The message had only been delivered to 30 of the near 5000 subscribers by 10 AM the NEXT day after sending it. By noon, it had only been sent to 94 of them. I ended up canceling the second message and have officially deemed the SMS feature USELESS. So much work needs to be completed before giving stores access to this feature. With my 3rd party app, my messages (all of them) are delivered within 1-4 minutes of sending them. I understand Shopify wants everything in-house (because I would love that), but some things just aren't working well enough yet and should be left to the pros until it's ready. It's unfair to the shop owners to get their hopes up and present something so wonky. It's not the well-oiled machines I'm used to dealing with in Shopify.

G. Huffington
United States
Almost 4 years using the app
October 14, 2026

Merchants should know that this messaging app is very multifunctional to connect your campaigns and send auto responds email marketing to your customers under one platform. Very convenient tools

Hot Selections Field Shop
United States
Over 1 year using the app
October 12, 2026

For a starter system that's in-house for Shopify, it's a phenomonal email esystem. I Really appreciate the care and consideration that went into building it.

The Piccolo Dog Printworks Co.
United States
About 1 year using the app
October 11, 2026

I love this app it provides a lot of fitness insights for my business

TopShape
United States
3 months using the app
October 8, 2026

Good to have this options to reach customers with new offers and news. The templates are use to use and customize.

CasualPolo
Bangladesh
About 4 years using the app
October 7, 2026

Love this messaging app. Easy to use. Great data for tracking effectiveness.

Dana Brynn Jewelry
United States
Almost 6 years using the app
October 5, 2026

It is one of the best tools offered by Shopify; the integration is seamless and is one of our top-selling tools.

The Fat Lady
United States
Over 2 years using the app
October 5, 2026

So far, so good - very intuitive interface. The app gives plenty of scope for customisation and can be a great help in connecting with customers.

Art's Fish Room
South Africa
About 1 year using the app
October 5, 2026

Easy to use, and having email marketing integrated with my Shopify store is a huge plus. After using other email platforms, I'm happy to have everything I need in one place.

Indigobird
Canada
7 months using the app