Subi Subscriptions & Loyalty

Subi Subscriptions & Loyalty

Reviews (928)

Overall rating
4.9
Counts per rating level
  • 94% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this app as very easy to set up, often launching subscription plans within minutes. It’s used for subscribe-and-save and loyalty-style programs, with recurring orders, a self-service customer portal, and smart recovery now in the base plan. Widgets are modern, customizable, and integrate cleanly with Shopify. Support is frequently praised as fast, hands-on, and willing to customize features and design, with helpful AI chat for smaller issues.

April 16, 2026

I'm a few months in, and mostly smooth sailing so far. A few caveats:

1) I hired some custom coding (outside of Subi) to get the subscription widgets to show in a more clear and effective manner.

2) Some things are a bit unclear or clunky at the outset, like payment reprocessing in the event of a failed payment. Their AI chatbot gave me a completely wrong answer regarding this the first time this occurred, resulting in me sending several duplicate shipments.

3) Once you get past the AI chatbot, most of the customer service team have been very helpful, with the exception of one guy who I just avoid if I see his name come up.

But, given the complexity of handling subscriptions, this has been very serviceable, was relatively easy to set up, and has been fairly easy to maintain other than a clunky bit or two. A learning curve is to be expected when you dive into something like this.

Puzzle Bomb
United States
5 months using the app
July 2, 2026

Very qualified support team, with quick replay whenever we need. The solution is performing well, i am using it in two of my websites. I recommend.

Mystik Box
France
About 1 year using the app
Subi (formerly Subify) replied July 2, 2026

Hi Pritha, really glad to hear the support has been quick and helpful whenever you've needed it. Running Subi across two sites and seeing it perform well is great to know.

Thank you for the recommendation.

Koorosh, Subi cofounder

May 18, 2026

客服能完美的解决我提出的需求,这点很重要,至少在绝大多数应用来讲,做的很棒

Bling Baddies
Hong Kong SAR
5 months using the app
Edited June 4, 2026

Very disappointing experience.

Initial support from Nilou was great, and we were given confidence that our store could access new features, including Build Your Box. Based on that, we built a large part of our subscription setup and site launch around Subi.

Then, months later, our account was suddenly suspended with no proper warning because we sell wine.

This should have been picked up before granting access — not after we had already built around the app. It has caused a major disruption to our launch and left us scrambling to find another solution, we are unsure if they will revoke this urgent matter as they seem to be very brutal with how they operate.

If Subi does not support certain industries, that needs to be made extremely clear before onboarding merchants or giving them early access.

REALLY FRUSTATING, poorly handled, and a massive waste of time for our team and investment in them.

My Store
Australia
3 months using the app
March 26, 2026

Subi integrates well with Shopify and has been a solid addition to our setup. I do run into the occasional glitch, and it can take a few minutes to sort things out, but support has been helpful when needed. Today, Pearl was especially quick and effective in resolving an issue, which I really appreciated. Overall, I’d recommend the app.

Snowy Owl Coffee Roasters
United States
Over 1 year using the app
June 17, 2026

Meget hjælpsom og forstående. Hurtig respons på spørgsmål

LB Dans
Denmark
7 months using the app
Subi (formerly Subify) replied June 17, 2026

Glad the support has been helpful and quick to respond. That's what we're here for.

Thanks,
Koorosh

June 16, 2026

Toller Kundenservice und richtig gute, einfache App für Memberships. 5 Sterne von mir!

UKUlala by Daniela
Germany
4 months using the app
Subi (formerly Subify) replied June 16, 2026

Hi Daniela,

Thank you so much for this. Hearing that the app feels simple for running your membership means a lot, because that is exactly what we try to get right. And I am glad the support experience matched.

The Cappuccino Club looks like a genuinely lovely community. Wishing you and your members many more sessions.

Thanks,
Koorosh

June 12, 2026

J'étais complètement bloquée à une étape et Sam (un agent humain) m'a aidé rapidement à débloquer la situation. Le service client est très réactif.

Les yeux fermés
France
About 21 hours using the app
Subi (formerly Subify) replied June 12, 2026

Hi Myriam, glad Sam could help you get unstuck during setup. That kind of quick turnaround is exactly what we aim for, especially in the first few hours. Welcome to Subi.

Thanks,
Koorosh, one of Subi's cofounders

May 1, 2026

I have a bit of a unique membership, one part that ships, another part that is digital only, and Subi handles it all. Great customer service as well, which is a win.

Angela J. Ford | Romantasy Author
United States
3 months using the app
June 3, 2026

Nilou is the best support help and Stella

Mate Factor
United States
Over 2 years using the app