Reviews (498)

Overall rating
4.8
Counts per rating level
  • 93% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants say this app is powerful for upsells, cross‑sells, bundles, funnels, and volume discounts, boosting revenue and AOV. They like the flexible, professional design and highly customizable widgets across product, cart, and collection pages. Many find it easy to set up, with smooth theme integration and reliable performance. Support is frequently described as outstanding, fast, and hands‑on, and many consider it strong value for money.

May 12, 2025

The app itself is usable, but the support is terrible. There are glitches with the pricing discounts, and the support team is completely unhelpful. It seems like the same person keeps replying without checking the previous messages, just repeating the same thing over and over. After two days of contact, the issue still hasn’t been resolved.

Gym Plus
Australia
3 days using the app
UFE - Upsell Funnel Engine replied May 15, 2025

Summary: Issue caused by dynamic theme pricing preventing UFE from applying discounts properly.

Hi Lois,

We’re truly sorry to hear about your experience and the frustration it caused. This is far from the level of support we aim to provide.

After a thorough investigation, we found that your theme dynamically renders both the price values and classes, which unfortunately prevents our app from applying discounts as expected—UFE requires a fixed element to wrap and display the correct pricing.
This technical limitation made it difficult for our widget to function properly, and we apologize for not communicating that more clearly and sooner.

The delay occurred because we genuinely explored every possible workaround from our end. We're also sorry if our replies felt repetitive—we always strive to provide meaningful updates but clearly fell short here.

As a gesture of goodwill, we offered a 30-day extended free trial and suggested an alternate setup (skipping the cart page) to avoid pricing discrepancies. However, we haven’t heard back from you yet.

We truly appreciate your feedback and would love the opportunity to make things right. Please feel free to reach out if you'd like to revisit the setup—we’re always here to help.

– Tinu
Customer Support Lead, Helixo

November 11, 2024

Very nice app that's fairly easy to setup and use. The customer service chat was also very helpful when I had questions about where the widget was being placed. It helps increase my AOV and also is customizable so it fits within my brand.

Rare Dirndl
United States
About 4 years using the app
UFE - Upsell Funnel Engine replied November 12, 2024

Thank you so much for your thoughtful review!

We're glad to hear that you found the app easy to set up and customize to fit your brand.

It’s wonderful to know that our support team could assist with your widget placement questions.

If you ever need further help, we’re always here for you.

In case of further queries please contact us at support@helixo.co or via our in-app chat.

We are always happy to help you.

- Helixo Support Team

October 12, 2024

This app is perfect. We use Kaktus FBT before but it does not allow for variant specific trigger. This app does and has the best service. They create customs CSS for you and their support is quick even on Saturdays.

Pharmabinoid
Netherlands
About 4 hours using the app
UFE - Upsell Funnel Engine replied October 14, 2024

Thank you so much for your kind words!

We're glad to hear that our app's variant-specific trigger feature has been helpful for your business.

Providing top-notch service is a priority for us, and we're happy you’ve found value in our custom CSS and quick support, even on weekends.

In case of further queries please contact us at support@helixo.co or via our in-app chat. We are always happy to help you.

- Helixo Support Team


October 10, 2024

If you're looking for an easy to use and effective cross sell & upsell bundle app for your website, UFE is for you. Not only do they have an easy to use platform, but also have great customer service. We haven't experience any issues since using the app and hope to continue that trend :D

1928 Jewelry
United States
Over 3 years using the app
UFE - Upsell Funnel Engine replied October 12, 2024

Thank you so much for your kind words!

We're thrilled to hear that you find UFE easy to use and that our customer service has been helpful. Knowing that you've had a smooth experience without any issues means a lot to us, and we’re here to ensure it stays that way.

In case of further queries please contact us at support@helixo.co or via our in-app chat.

We are always happy to help you.

- Helixo Support Team

August 16, 2024

Support is amazing, Bhagya was super helpful.

The app works as intended and has generated many extra sales for us with a higher AOV

Definitely recommend / 10

Vic's Meat
Australia
Over 3 years using the app
UFE - Upsell Funnel Engine replied August 17, 2024

Thank you so much for your fantastic feedback!

We're thrilled to hear that Bhagya was super helpful and that the app is working as intended, generating extra sales and a higher AOV for your store.

In case of further queries please contact us at support@helixo.co or via our in-app chat. We are always happy to help you.

- Helixo Support Team

August 15, 2024

We rarely give a one star review. However, we are really not encouraging others to use this app because the free 50 orders a month is NOT referring to orders that were triggered with the sales bundle that were activated within the app.

Orders in our store that is NOT related to UFE prompts / funnel are also orders that they claim it their own to accumulate more than 50 orders so that they can earn from us, consumers.

This itself is very disturbing to SMEs because it is definitely reasonable to charge us per eyeball for activated prompts/ funnel but not for those orders in store that are NOT even using their app to facilitate upsell. Any random order are also placed into the count and we felt it was absolutely unfair for us.

When we came to read up reviews, we believed some merchants also had the same views as us and I totally agree with their unpleasant feedbacks.

One thing however, that worth the one star is their replies were of reasonable speed and that is the only one thing we think can praise them for. Hope they really do a proper revamp on their business model to not accumulate more negative feedbacks =(

Baby Carriers Rental SG - Consultancy, Rental, Sales
Singapore
About 3 years using the app
UFE - Upsell Funnel Engine replied August 16, 2024

Summary: This situation arose due to some confusion with our app’s order counting method, which led to your dissatisfaction with our pricing model.

Hi Fion,
I’m sorry to hear about the confusion regarding how our pricing model works, and I appreciate the opportunity to clarify things for you and others reading this.

Our pricing is based on the total sales volume of your store during a 30-day billing cycle, not just the orders generated by our app.
This includes all orders received in your store, which is why you may have noticed a higher order count than expected.
We understand how this could be frustrating, especially for small businesses, and sincerely apologize for any inconvenience this has caused.

It’s important to note that our pricing logic is designed to be fair and scalable, ensuring that smaller stores pay less or even $0, while larger stores contribute more based on their order volume.
This approach helps both big and small merchants maintain a positive return on investment (ROI). For example, merchants with 60 orders per month are billed $9.99, while those with 100,000 orders per month might see a charge of $249.99.
This can vary each month based on your store’s performance.

We do clearly mention this on our pricing page, and it’s also outlined when accepting a pricing plan. Unfortunately, it seems this might have been missed, leading to the confusion.

To address your concern, we’ve already processed a refund for the last month and offered an additional month of our service as credit. We hope this helps in making up for the inconvenience.

If you need further assistance or have any questions, please don’t hesitate to reach out to us at support@helixo.co or via our in-app chat.
We’re committed to providing the best service possible and would love the opportunity to continue working with you.

Again, I sincerely apologize for the trouble caused, and we hope to see you reconsidering our app in the future.

-Tinu,
Customer Support Lead at Helixo

July 24, 2024

Does what it says.

When I noticed some random coding showing in the cart window, I contacted the devs, and they fixed it within the hour.

Can't beat that.

For reference: I use the Berlin theme

NSP Surfboards EU
Portugal
16 days using the app
UFE - Upsell Funnel Engine replied July 25, 2024

Thank you for your feedback!

We're glad to hear that the plugin is working as expected and that our team was able to resolve the issue so quickly.

It's great to know that you're using the Berlin theme, and we appreciate your positive comments about our support.

In case of further queries please contact us at support@helixo.co or via our in-app chat. We are always happy to help you.

- Helixo Support Team

June 27, 2024

Support is always quick to respond and helpful - I would like to see the text fields support custom HTML so I can add links to product descriptions in certain fields but its just a small request in an otherwise great app with loads of features!

MobileStairLift
United States
About 1 year using the app
UFE - Upsell Funnel Engine replied June 29, 2024

Thank you for your kind words!

We're glad to hear our support team has been quick to respond and helpful for you.

Your suggestion to add custom HTML in text fields for product descriptions is duly noted—it's suggestions like yours that help us improve our app.

We're happy you're enjoying its many features!

In case of further queries please contact us at support@helixo.co or via our in-app chat. We are always happy to help you.

- Helixo Support Team


April 29, 2024

We love this app! The functionality allows us to show customers the right products at the right moments to have the best chances of increasing conversion rate and AOV. The support team are also excellent - they are quick to respond and very helpful.

The Foot Collective US
Australia
9 months using the app
UFE - Upsell Funnel Engine replied April 30, 2024

Your feedback truly brightens our day!

It's fantastic to hear that our app's functionality has been instrumental in optimizing your store's performance and enhancing the shopping experience for your customers, ultimately boosting your conversion rate and average order value.

We're also thrilled that you've had a positive experience with our support team – providing timely assistance and valuable guidance is our top priority.

In case of further queries please contact us at support@helixo.co or via our in-app chat. We are always happy to help you.


- Helixo Support Team

Edited April 5, 2024

I want to update my review, a customer support lead reached out to me with a highly professional response. I can safely say I highly recommend them now and they have assured me they are going to work on internal communication better. Thank you UFE, it's a great product, truly!

------
This app has NOT been updated to utilize app pixels for conversion tracking, essentially making it completely useless with Shopify's new Checkout Extensibility Thank You page features. Their support is abysmal, the ticket I have opened up to address this keeps getting cycled through various support employees over and over again, each asking for collaborator access from different Gmail accounts, without any solution to the issue. This is clearly something their developers should take into account, EVERY Shopify customer will have to transition over to new checkout and thank you page by end of this year and the next.

Full Leaf Tea Company
United States
14 days using the app
UFE - Upsell Funnel Engine replied April 8, 2024

Hello Matthew,

Your feedback is invaluable to us, and I want to assure you that we're wholeheartedly committed to addressing your concerns regarding the app's update to utilize app pixels for conversion tracking, in line with Shopify's new Checkout Extensibility Thank You page features.

As the Customer Support Lead, I want you to know that resolving this issue is our utmost priority.
I'm delighted to share that we've already taken proactive steps towards finding a solution, prompted by a notification from Shopify.
While it may take a little time, approximately 1-2 weeks, to finalize, progress is already well underway. We've developed a prototype and are currently dedicating our efforts to seamlessly integrating the analytics functionality and rigorously testing it to ensure it meets the highest standards for all our customers.

Regarding your previous feedback, we understand that interacting with multiple agents without resolution, due to different shifts, can be frustrating. Rest assured, we're improving our internal communication with our product team to handle this more effectively. We're actively working to provide a smoother experience for you, and we apologize for any confusion or inconvenience this may have caused.

Once again, thank you for your continued support and understanding.

In case of further queries please contact us at support@helixo.co or via our in-app chat. We are always happy to help you.

Tinu,
Customer Support Lead at Helixo