Reviews (4,698)

Overall rating
4.8
Counts per rating level
  • 81% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 2% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this app as very easy to set up and use, with an editor similar to Shopify’s. They like the professional templates, strong Shopify integration, and simple automations for welcome and abandoned cart flows. Many say it replaces tools like Mailchimp, delivers strong open and click rates, and offers reliable deliverability, useful analytics, and good value—especially for small and growing brands using both email and SMS.

December 1, 2025

Great app! Translated directly to sales on the first time using it and has generated additional sales each time. Use it for weekly announcements & featured products highly recommended!

Moonriver Interiors
United States
4 months using the app
November 30, 2025

It’s clean, simple, and beautifully integrated. No switching tabs, no tech headaches — emails that look professional. The ready-made templates save time, and the automation makes every email feel consistent.

Renue
India
3 months using the app
November 29, 2025

This email app has saved me for my Black Friday sale. I made an email to all subs in another app, but it required me to upgrade my subscription and spend more money. Luckily I remembered that Shopify has their own email app, and I was able to quickly use their template to get something nice out to my customers. The templates are more basic than some other paid apps, but I will continue using Shopify Email for my small business.

My Mutebag
United States
About 3 years using the app
November 28, 2025

Easy to use, and each campaign email is highly customizable. It is everything I need for my email marketing campaigns. Best of all there is no trial period or hidden prices for additional features.

Mirachi Life
United States
2 months using the app
November 25, 2025

It's great. I can keep all my customers up to date on products with newsletters, sales and other promotions, as well as educational pieces about natures medicine (herbs). I didn't know that shopify can do so much, especially for the price.

Gordon's Healthy Living
United States
Almost 3 years using the app
November 26, 2025

I'm quite happy with shopify, this app is easy to use. My previous email service I could only send up to 500 emails max... and it was very limited to what things i can do. with this application, I can automate abandoned cart emails, discounts for new subscribers and so many more things that I'm still exploring. My emails are converting much better now. I send about 1,600 emails monthly now. I'm so happy with this platform. It feels easy and liberating because I can do much more.

Pooch couture Co
United States
About 2 months using the app
November 23, 2025

Missing a few more customizations and deeper analytics but other than that it's pretty good! It's fast and easy which is my favorite part.

Mary Mercedes
United States
About 3 years using the app
November 21, 2025

I love it, lots of features and the AI smart assistant helped me a lot through the whole process. Some features like third party apps are a little complicated, but I'm learning.

RRTNOW
United States
About 22 hours using the app
November 19, 2025

Previously used MailerLite, but this is just as effective and cheaper

Vitality and Wellness
Australia
Over 4 years using the app
November 18, 2025

It is good, not great, but enough to get you started. The templates are a bit basic, but with a little customization they get to a much better place.
It is also very cheap to use... and that's hard to beat.

FOOSTER
United States
4 months using the app