Reviews (4,704)

Overall rating
4.8
Counts per rating level
  • 81% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 2% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants describe this app as very easy to set up and use, with an editor similar to Shopify’s. They like the professional templates, strong Shopify integration, and simple automations for welcome and abandoned cart flows. Many say it replaces tools like Mailchimp, delivers strong open and click rates, and offers reliable deliverability, useful analytics, and good value—especially for small and growing brands using both email and SMS.

September 6, 2024

So far it's helped me do the most of what i needed to inform clients or subscribers about news, updates, store changes etc
It has left me unsatisfied concerning the segregation i need to do on clients who haven't subscribed and need to be informed as a group urgently about something on their order, since their emails are not included in any list, but this is also a matter of GPDR and other terms and regulations. I hope they find a way to help us contact people in groups.
Overall it's super smooth!

noxpiria
Greece
Over 2 years using the app
August 30, 2024

It is actually a quite good basic email sending service.

BUT

Sending email campaigns with always the same sender name in 2024 is crazy. This greatly reduces the open rate. They should definitely allow to edit senders name per each campaign (as every single email campaign sending service allow you to). I would modify the review accordingly.

Until now - the service is just too basic.

Hobby.lt 🇬🇧
Lithuania
About 2 months using the app
August 29, 2024

I just starting using Shopify Email. I like the ease of use and the detailed reports. Two things I wish the app allowed: resizing of images and wrapping text around images. Otherwise, I'm pretty happy with it so far.

Laura Hunt Art
United States
About 4 years using the app
August 27, 2024

It's good, I would improve how the product show in the email when you upload the widget from the app, shows the full product + the url which is very good but the design of the product is not well integrated in the rest of the design and can't be modified.

Bluzat
Romania
Almost 4 years using the app
August 15, 2024

In the last two months the performance of the editor has absolutely tanked. It makes it impossible to type your emails out in the editor anymore. I'm talking 5-10 seconds of delay for typing and what appears on the screen. Typing everything out in a separate program like google docs is also super annoying since shopify email doesn't support paste without formatting and trying to format text in shopify email is a joke. You can just enter a font size, your forced to use a slider and hope you can get the exact value you want. Absolutely sucked all the joy out of making emails. Also give me back the ability to format text (bold, italics, etc on buttons). The section limit is awfully low too.

Exotic Wings and Pet Things Inc
Canada
Over 4 years using the app
Shopify replied August 19, 2024

Hi, there! Thank you for sharing your feedback. We’re sorry you ran into issues with a delay while typing and completely understand that this experience would be frustrating. We’re happy to report that we isolated the issue and have now fixed it. We are consistently working on improving the editor experience and I'd love to discuss the challenges you've faced in more detail if you're open to it. I'll be sending you an email directly to follow up! - Clare, Shopify Email

August 11, 2024

Anyone can use the Email App. You don't have to be a tech genius to send a basic email from Shopify. The price/fee after 10k emails a month, is very reasonable.

Chip and Kale
United States
About 4 years using the app
August 8, 2024

I'm not sure why, but personalizations don't work for us. We have two storefronts and neither can get personalizations to work. We reached out to support over the past year and just get a link to an article, but no real support.

RTM - Retail Therapy Men's
United States
About 1 year using the app
August 6, 2024

Application suddenly throttling emails, not providing marketing reports data and taking days for test emails to come through. Support is every 24 hours and a solution hasnt been found.

Flyclothing LLC
United States
About 3 years using the app
Shopify replied August 8, 2024

Hey there, thanks for the review. If you have an issue with the Shopify Email application throttling the emails that you are attempting to send, we will need to take a further look to advise next steps. You can get in touch with our live support by navigating to the Help Center: https://shopify.link/5bNx.

If you are currently in contact with our live support about this situation, you may be able to ask for an update by responding to the most recent email that you received regarding this. This will notify the corresponding team to provide you with an update. -Ollie, Shopify Support

August 5, 2024

Easy to use app! We are a tiny business who likes to send out the occasional email to our customers. This has great tracking, segmentation, and analytics.

Equina USA
United States
7 months using the app
August 3, 2024

I like the convenience and efficiency of automated email campaigns with customizable templates, along with features that help maintain consistent branding. Being able to preview emails on different devices and access detailed reports on sent emails adds an extra layer of control and insight to campaigns.

CoinGems
Australia
11 days using the app